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china story 450x450 - Tier 2 cities, no longer a second thought

China goes ex growth – for now

After a tumultuous decade of growth, China’s wine market is gripped by an economic crisis years in the making, plus a short term coronavirus crisis that has decimated the on-premise. The shape of the wine market’s recovery will determine…
China WIW image 2 450x450 - Tier 2 cities, no longer a second thought

Reasons to be cheerful about wine in China

China’s relationship with wine during the coronavirus lockdown appears to have changed – for the better. Now that the country is easing restrictions, might this be a breakout moment for the wine category? China was the first market to experience…
china wiw image 450x450 - Tier 2 cities, no longer a second thought

Lessons from China: The prospects for wine during the re-opening phase

Chinese wine consumers remain cautious, leading to predictions of a 30% decline in the value of the Chinese wine market in 2020 Back in mid-March, we spoke with two wine experts about the Chinese wine market and what the immediate impacts were…
china story 2 450x450 - Tier 2 cities, no longer a second thought

Fear itself

The Coronavirus outbreak in China will decrease wine volumes by at least 20% in 2020, according to two leading members of the wine industry in China With the cancellation of ProWein this weekend, Coronavirus, or Covid-19, continues to impact…
China Portraits Thumbnail 450x450 - Tier 2 cities, no longer a second thought

Chinese wine consumers step up

China Portraits 2019 reveals changing consumer behaviours and attitudes to the wine category that are more aligned to a typical developed world wine market China remains a wine market with great potential, despite recent falls in imported…
Thumbnail Master CURRENT 2019 450x450 - Tier 2 cities, no longer a second thought

Shaken, but not stirred

Volumes might be down in the short term, but our latest China Landscapes 2019 report shows the market for imported wine in China is growing up, which is probably a good thing At first glance, 2018 may look like a rough year for members…
Chiense wine 768x768 - Tier 2 cities, no longer a second thought

Riding the Aussie wave in China

Imported wine consumption continues to rise in China with strong-performing Australian wine, according to the Wine Intelligence China Landscapes 2018 report 2017 marked another year of success for imported wine in China. Although the…
choice - Tier 2 cities, no longer a second thought

Tier 2 cities, no longer a second thought

Most of the media attention about wine still focuses in Tier 1 cities like Shanghai, while the real growth story is now in Tier 2 Although we often hear China described as an “awakening dragon” or a booming economy that rivals the…

Press Releases

China Landscapes - Press release: China’s imported wine market

Press release: China’s imported wine market

For Immediate Release: Wednesday 4 July 2018 China’s imported wine market being driven by strong Australia performance and growing online retail influence, according to the new Wine Intelligence China Landscapes 2018 report Wine Intelligence’s…