Archive for category: USA

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Growing opportunity for wine in cans across markets, with the exception of in Canada

Awareness, purchase and purchase consideration of wine in a can: 2020 vs 2017
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Pandemic unlocking growing opportunity for alternative wine formats in US and Canada

Wine consumers in the US and Canada are reappraising their relationship with different wine formats – cans, box wine and other non-glass formats – now seeing them in a new and more positive light ‘Never let a crisis go to waste’ is…
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US sparkling market shows more pop

Amid some mixed signals arising from the pandemic and lockdown, the long run health of the US sparkling wine category looks encouraging. Strange times abound in the US sparkling wine market. Consumer sentiment appears to be warming again towards…
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US Covid-19 Impact Report Issue #1 released as open source

From today, we are making the Wine Intelligence US COVID Impact Report Issue #1 open source. The decision to release our report as open source is to provide as much help as possible to our wider client base to navigate and plan their US market strategy at a time when such planning and strategizing is turning from a once a year exercise to a weekly – or even daily – task.
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US wine volumes look stable for 2020

US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling Total wine consumption in the US will show static volumes for 2020,…
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Press release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling

For Immediate Release: 16 June 2020 BEGINS US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling Total wine consumption…
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Common experience, different response?

The first three Covid-19 Impact Reports from Wine Intelligence have focused on the English-speaking markets of Australia, the US, and the UK. Comparing the data shows some remarkable consistencies, but some equally interesting contrasts In…
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Seeking the familiar dominates in the US wine market

The upheaval of the coronavirus pandemic appears to be bringing out some classic post-trauma behaviours among US wine consumers Much will be written and studied about this period of history we are currently living through. As well as the obvious…
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America’s wine drinkers stay strong

The world’s largest wine market has not been put off its game by the coronavirus or the lockdown – but how will wine fare in the coming economic storm? Good news has been in short supply in the US wine category recently, with small producers…