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Archive for category: USA

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January 12, 2021
packaging article image 705x705 - US sparkling market shows more pop

Wine packaging and the rise of e-commerce

How will the rise of e-commerce impact wine packaging? At the end of 2020 – which now feels like a long time ago – I had the pleasure of sharing a session with Eladio Araiz of La Rioja Alta at a Rioja Marketing Club event called Wine Land…
https://www.wineintelligence.com/wp-content/uploads/2021/01/packaging-article-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-01-12 17:23:152021-01-13 09:26:52Wine packaging and the rise of e-commerce
November 18, 2020
metropolitan areas image 705x705 - US sparkling market shows more pop

Over 1/5 (22%) of US regular wine drinkers reside in 5 metropolitan areas in the USA

Insights such as this will be available in the new Wine Intelligence US Wine Consumer Observatory 2021, which will be the one-stop shop for businesses selling wine in the US. The US Observatory will consist of 13 Wine Intelligence reports and…
https://www.wineintelligence.com/wp-content/uploads/2020/11/metropolitan-areas-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-11-18 10:18:162020-11-18 14:40:11Over 1/5 (22%) of US regular wine drinkers reside in 5 metropolitan areas in the USA
November 11, 2020
Infographic cover image 1 705x705 - US sparkling market shows more pop

How major social causes influence American wine drinkers: by age cohort

Businesses and brands that actively support key workers, including healthcare workers, have more influence among all wine drinkers in the US. Support for sustainability, local community and Black Lives Matter initiatives are strongest among…
https://www.wineintelligence.com/wp-content/uploads/2020/11/Infographic-cover-image-1.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-11-11 10:44:222020-11-18 14:38:19How major social causes influence American wine drinkers: by age cohort
November 4, 2020
infographic cover image 705x705 - US sparkling market shows more pop

Increased trust in American wine continues to strengthen amongst US regular wine drinkers

Increased trust in American wine continues to strengthen amongst US regular wine drinkers, rising in August 2020 from both April and pre-pandemic levels, whilst trust regained in wines from Italy and Spain since significant dips in April Click…
https://www.wineintelligence.com/wp-content/uploads/2020/11/infographic-cover-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-11-04 10:07:182020-11-04 12:22:10Increased trust in American wine continues to strengthen amongst US regular wine drinkers
October 21, 2020
chart of the week 21.10.2020 705x705 - US sparkling market shows more pop

US wine consumption growth led by Millennials and Gen X

In the US, wine consumption growth has been by led by Millennial and Gen X drinkers, followed closely by Gen Z (21-24). However, Boomers+, who account for over 1/3rd of US regular wine drinkers have not increased their wine consumption frequency…
https://www.wineintelligence.com/wp-content/uploads/2020/10/chart-of-the-week-21.10.2020.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-10-21 09:58:432020-11-04 12:20:16US wine consumption growth led by Millennials and Gen X
October 21, 2020
usa image 705x705 - US sparkling market shows more pop

Wine’s rollercoaster in the US 2020

Our updated modelling is still predicting a flat 2020 for the US wine market, though economic confidence could drain in the crucial final quarter One of my former classmates at business school now leads a strategy department looking at the…
https://www.wineintelligence.com/wp-content/uploads/2020/10/usa-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-10-21 09:45:092020-11-04 12:18:41Wine’s rollercoaster in the US 2020
September 22, 2020
wine glass and can 705x705 - US sparkling market shows more pop

Growing opportunity for wine in cans across markets, with the exception of in Canada

Awareness, purchase and purchase consideration of wine in a can: 2020 vs 2017
https://www.wineintelligence.com/wp-content/uploads/2020/09/wine-glass-and-can.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-09-22 18:15:172020-09-23 10:39:57Growing opportunity for wine in cans across markets, with the exception of in Canada
September 15, 2020
US and Canada packaging story 705x705 - US sparkling market shows more pop

Pandemic unlocking growing opportunity for alternative wine formats in US and Canada

Wine consumers in the US and Canada are reappraising their relationship with different wine formats – cans, box wine and other non-glass formats – now seeing them in a new and more positive light ‘Never let a crisis go to waste’ is…
https://www.wineintelligence.com/wp-content/uploads/2020/09/US-and-Canada-packaging-story.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-09-15 14:25:412020-09-22 18:21:47Pandemic unlocking growing opportunity for alternative wine formats in US and Canada
August 25, 2020
US sparkling story image 450x450 - US sparkling market shows more pop

US sparkling market shows more pop

Amid some mixed signals arising from the pandemic and lockdown, the long run health of the US sparkling wine category looks encouraging. Strange times abound in the US sparkling wine market. Consumer sentiment appears to be warming again towards…
https://www.wineintelligence.com/wp-content/uploads/2020/08/US-sparkling-story-image.jpg 756 756 Tina Fruth https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Tina Fruth2020-08-25 18:54:182020-08-25 18:54:20US sparkling market shows more pop
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Latest Press Releases

  • WI logo 36x36 - Press newsletter sign upPress newsletter sign upOctober 2, 2020 - 9:02 am
  • WINE CONSUMER TRENDS IN COVID 19 ERA 36x36 - Press release: Wine enjoying mini-boom in the Covid-19 era, but dark economic clouds on horizonPress release: Wine enjoying mini-boom in the Covid-19 era, but dark economic clouds on horizonOctober 2, 2020 - 9:01 am
  • size of prize us pr 36x36 - Press release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingPress release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingJune 16, 2020 - 9:49 am
  • Canada COVID cover 1 36x36 - Press release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownPress release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownJune 3, 2020 - 10:11 am
  • China COVID cover 1 36x36 - Press release: Bullish Chinese imported wine drinkers up purchase volume and spend on wine in wake of coronavirusPress release: Bullish Chinese imported wine drinkers up purchase volume and spend on wine in wake of coronavirusMay 28, 2020 - 10:27 am

Recent Posts

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  • Wine packaging and the rise of e-commerce
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  • The UK has lost 12.5% of its monthly wine drinking population since 2015

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