Archive for category: USA

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US wine volumes look stable for 2020

US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling Total wine consumption in the US will show static volumes for 2020,…
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Press release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling

For Immediate Release: 16 June 2020 BEGINS US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modelling Total wine consumption…
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Common experience, different response?

The first three Covid-19 Impact Reports from Wine Intelligence have focused on the English-speaking markets of Australia, the US, and the UK. Comparing the data shows some remarkable consistencies, but some equally interesting contrasts In…
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Seeking the familiar dominates in the US wine market

The upheaval of the coronavirus pandemic appears to be bringing out some classic post-trauma behaviours among US wine consumers Much will be written and studied about this period of history we are currently living through. As well as the obvious…
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America’s wine drinkers stay strong

The world’s largest wine market has not been put off its game by the coronavirus or the lockdown – but how will wine fare in the coming economic storm? Good news has been in short supply in the US wine category recently, with small producers…
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Press release: US drinkers have increased wine consumption during lockdown, led by more involved drinkers, as interest in locally produced wine surges

For immediate release: 5th May 2020 BEGINS: US drinkers have increased wine consumption during lockdown, led by more involved drinkers, as interest in locally produced wine surges America’s 77 million regular wine drinkers upped their…
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Segmenting and targeting the post-coronavirus wine consumer

New Wine Intelligence consumer data shows that both during and post-virus era wine drinking behaviour is similar across markets, but there are also some intriguing contrasts within markets that warrant further investigation As we analyse the…
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US consumers increase wine consumption during lockdown

US regular wine drinkers are increasing their consumption of wines during the lockdown, while planning for a post-lockdown world which features fewer vacations, less business travel and less overall spending One of the keys to the world wine…
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Cannabis: How do you “cheers”?

The drinks industry is on edge about the encroachment of cannabis. Our CEO’s visit to the Bay Area’s cannabis scene – for research purposes only – suggests that wine doesn’t have much to worry about, at least not yet