Archive for category: Brazil

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Challenging times for wine in Brazil

Our most recent Brazil Wine Landscapes report shows that underlying positive growth in wine sales and consumer engagement has been hit by the broader economic impact of COVID-19 The latest Wine Intelligence Landscape report reflects the volatile…
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Wine consumers in Brazil adapt their behaviour

Data from Brazil, the first of our consumer surveys about life in the time of lockdown, is giving us glimpses of the stages of consumer experience in the virus pandemic: reduction, restriction, lockdown and re-entry When the history of the…
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Markets at a Glance: Brazil

An interview with Brazil Country Manager, Rodrigo Lanari  Based in São Paulo, Rodrigo is responsible for the Wine Intelligence client base in Brazil, as well as coordinating research and strategy projects in South America. He started his…
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Making room for Brazilian wine consumers

Brazil Country Manager, Rodrigo Lanari, and Director for Spain and South America, Juan Park, reflect on their recent seminar in Chile looking at how Brazil’s wine consumer is changing Brazilian wine consumers have had a growing relationship…
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Riding the Brazilian wave

The Brazilian wine market is recovering after 2016 challenges as consumer involvement rises, according to latest Wine Intelligence Brazil Landscapes 2019 report Political instability and economic uncertainty have certainly put Brazil…
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Press release: Brazilian wine market recovering after 2016 challenges as consumer involvement rises

For Immediate Release: 7th May 2019 BEGINS Brazilian wine market recovering after 2016 challenges as consumer involvement rises, according to latest Wine Intelligence Brazil Landscapes 2019 report The Wine Intelligence Brazil Landscapes…
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The Uruguay connection

Wine Intelligence Country Manager for Brazil, Rodrigo Lanari, recently talked to Uruguayan wine producers about how to position the country’s wine scene to appeal to the giant Brazilian market on its northerly doorstep Uruguay is a…
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Brazil re-emerges

Rodrigo Lanari, Wine Intelligence Country Manager for Brazil, and editor of the new Brazil Routes to Market report, reveals how the wine category is staging a renaissance in this populous but troubled BRIC country Brazil has spent a lot…
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Signs of progress, more order needed

Luis Osorio, Country Manager for Portugal, reflects on his recent trip to Brazil and what the wine sector in the country needs to do to succeed ‘Ordem e Progresso’ (Order and Progress) is the motto inscribed across the national flag…