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Wine brand equity stabilising after Covid, but yet to fully rebound

2022 Wine Intelligence Global Wine Brand Power Index also reveals that Yellow Tail and Casillero del Diablo remain the most powerful wine brands globally   Building on feedback from over 25,000 wine consumers in 25 markets – representing…
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Making room for Brazilian wine consumers

Brazil Country Manager, Rodrigo Lanari, and Director for Spain and South America, Juan Park, reflect on their recent seminar in Chile looking at how Brazil’s wine consumer is changing Brazilian wine consumers have had a growing relationship…
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Home is where the consumer is

Chile’s globally renowned wines are gaining more traction in its domestic market Large wine-producing countries, on the whole, tend to have a higher wine per capita consumption rates. France, Portugal and Italy, for example, all feature…