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Wellness, moderation and wine in the US

Wine Intelligence CEO Lulie Halstead spoke at the Wine Market Council event Wine Data 2020 on the subject of wellness and moderation and how these are impacting the future of wine
Millennials and wine

UK Market Breakfast Briefing: Millennials and wine – should we be worried or excited?

The first two decades of the 21st century have witnessed some fundamental shifts in British culture and behaviour. Amongst other things, the UK has seen an unprecedented and sustained fall in regular alcohol consumption, particularly among…
LJH MAWB speech 450x450 - The other '4Ps' of Italian wine

Admiration matters

Wine Intelligence CEO Lulie Halstead, speaking at the World’s Most Admired Wine Brands awards ceremony sponsored by Drinks International, on why it’s important to be an admired brand Wine Intelligence was delighted when Christian…
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Wine Intelligence to collaborate with Drinks International for World's Most Admired Brands Awards

This year, Wine Intelligence will collaborate with Drinks International for the World's Most Admired Wine Brands Awards. The World’s Most Admired Wine Brands aims to provide a definitive list of the world’s best wine brands, voted for…
SOLA 450x450 - The other '4Ps' of Italian wine

Driving future value in wine

Behind the scenes of Wine Intelligence’s 5th global workshop series We buy things every day. Why? Because, in most cases, they are essentials for life. Of course, some of the things we buy – that ice-cream in the park, the cinema…
Vinexpo Hong Kong Logo 2018 768x768 - The other '4Ps' of Italian wine

The six wine shifts affecting Asia

Wine Intelligence Research Director Chuan Zhou reflects on his recent experience at Vinexpo Hong Kong where he presented on future trends for wine in key Asian markets In the world of wine, the 21st century has been characterised by a…
Taiwan Thumbnail 768x768 - The other '4Ps' of Italian wine

Time for Taiwan?

Taiwan is traditionally known for its appetite of tea, coffee, beer and single malt whisky. Slowly, however, wine is becoming a welcome visitor Over the past decade, wine consumption in Asia has grown significantly, as seen in our reports…
Adelaide Hills Thumbnail 768x768 - The other '4Ps' of Italian wine

The power of numbers

Ben Luker, Business Executive in the Wine Intelligence Sydney office, reflects on the Adelaide Hills Wine’s Hills Hoist event where 30 winemakers from the region showcased the quality and diversity they have to offer in the region In…
Vinitaly 768x768 - The other '4Ps' of Italian wine

The other '4Ps' of Italian wine

While the textbook definition of the 4Ps Product, Place, Price & Promotion might be used to explain the success of Italian wine in export markets, the truth is that the category benefits more from another set of 4Ps: Pizza, Pasta, Prosecco…