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Archive for category: Consumer Segmentation

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March 17, 2021
us low no infographic image 1 705x705 - Consumer confidence with wine on the rise in the UK

Gen Z and Millennial consumers in the US look to purchase lower and non-alcoholic wine more than older drinkers, motivated by aligning with their peer group and reducing calorie intake

 
https://www.wineintelligence.com/wp-content/uploads/2021/03/us-low-no-infographic-image-1.jpg 756 756 Tina Fruth https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Tina Fruth2021-03-17 10:26:062021-03-24 10:31:51Gen Z and Millennial consumers in the US look to purchase lower and non-alcoholic wine more than older drinkers, motivated by aligning with their peer group and reducing calorie intake
January 26, 2021
ecommere infographic image 27.01 705x705 - Consumer confidence with wine on the rise in the UK

MEET THE US PORTRAITS WINE DRINKER SEGMENTS 2021

https://www.wineintelligence.com/wp-content/uploads/2021/01/ecommere-infographic-image-27.01.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-01-26 18:57:192021-02-10 10:02:02MEET THE US PORTRAITS WINE DRINKER SEGMENTS 2021
January 26, 2021
us portraits story image 705x705 - Consumer confidence with wine on the rise in the UK

‘Generation Treaters’ lead changing wine category behavior in the US

A new and distinct segment of wine drinkers, Generation Treaters, have emerged in the US market. Millennial dominant, they are among the most frequent wine drinkers, but are not the highest spenders. Although building their wine knowledge,…
https://www.wineintelligence.com/wp-content/uploads/2021/01/us-portraits-story-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-01-26 18:49:432021-02-10 10:01:30‘Generation Treaters’ lead changing wine category behavior in the US
January 13, 2021
uk size of prize image 705x705 - Consumer confidence with wine on the rise in the UK

UK Portraits: Adventurous Explorers have increased their share of wine volume in the UK since 2018, whilst some drinkers have moved from bargain hunters to kitchen casuals

UK Portraits 2021 is due to be published in July 2021. For more information or to pre-order the report, please contact reports-shop@wineintelligence.com.   
https://www.wineintelligence.com/wp-content/uploads/2021/01/uk-size-of-prize-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-01-13 08:54:332021-02-10 09:58:21UK Portraits: Adventurous Explorers have increased their share of wine volume in the UK since 2018, whilst some drinkers have moved from bargain hunters to kitchen casuals
August 18, 2020
uk story  450x450 - Consumer confidence with wine on the rise in the UK

No quick recovery in UK wine drinker intention to return to socialising

The first look at the July wave of wine consumer attitude tracking in the UK is showing less, not more, confidence in going out and spending money compared with April. Why? Are things getting better? Or are they getting worse? On this fundamental…
https://www.wineintelligence.com/wp-content/uploads/2020/08/uk-story-.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-08-18 14:52:202020-08-18 14:52:23No quick recovery in UK wine drinker intention to return to socialising
October 1, 2019
Wine bottles with corks

US premium consumers: clouds on the horizon?

Our Premium Wine Drinkers in the US Market 2019 report reveals that while the US premium wine population has remained stable and is spending more per bottle, they are buying wine less often and are getting older Over the last few years, the…
https://www.wineintelligence.com/wp-content/uploads/2019/10/US-Premium.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2019-10-01 10:41:192019-10-01 10:51:14US premium consumers: clouds on the horizon?
July 31, 2019
China Portraits Thumbnail 450x450 - Consumer confidence with wine on the rise in the UK

Chinese wine consumers step up

China Portraits 2019 reveals changing consumer behaviours and attitudes to the wine category that are more aligned to a typical developed world wine market China remains a wine market with great potential, despite recent falls in imported…
https://www.wineintelligence.com/wp-content/uploads/2019/07/China-Portraits-Thumbnail.jpg 756 756 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2019-07-31 10:36:482019-07-31 12:55:41Chinese wine consumers step up
July 16, 2019
brazil article 450x450 - Consumer confidence with wine on the rise in the UK

Making room for Brazilian wine consumers

Brazil Country Manager, Rodrigo Lanari, and Director for Spain and South America, Juan Park, reflect on their recent seminar in Chile looking at how Brazil’s wine consumer is changing Brazilian wine consumers have had a growing relationship…
https://www.wineintelligence.com/wp-content/uploads/2019/07/brazil-article.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2019-07-16 11:29:542019-09-04 11:38:50Making room for Brazilian wine consumers
August 21, 2018
UK 450x450 - Consumer confidence with wine on the rise in the UK

Consumer confidence with wine on the rise in the UK

Consumer confidence in the wine category is increasing, driven by the ‘experience economy’ and a growing engagement with the drinks category overall, according to the most recent Wine Intelligence UK Portraits 2018 report The number…
https://www.wineintelligence.com/wp-content/uploads/2018/09/UK.jpg 680 680 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2018-08-21 10:34:492019-05-09 15:50:47Consumer confidence with wine on the rise in the UK
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  • size of prize us pr 36x36 - Press release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingPress release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingJune 16, 2020 - 9:49 am
  • Canada COVID cover 1 36x36 - Press release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownPress release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownJune 3, 2020 - 10:11 am

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