Archive for category: Press Release

Press release: Yellow Tail and Casillero del Diablo remain the two most powerful wine brands in the Wine Intelligence second annual Global Wine Brand Power Index, while brand power in the wine category as a whole suffers from ‘cognitive off-loading’

For immediate release: 14th March 2019 Building on feedback from over 20,000 wine drinkers in 20 markets – representing the views of 390 million wine drinkers globally – the second year of the study finds that the US, Chile and Australia…

Press release: US Millennials turning away from wine amid decreasing frequency of wine consumption

For immediate release: 16 January 2019 Although the US remains the world’s largest wine market, the Wine Intelligence US Landscapes 2019 report reveals that the number of Americans drinking wine at least once a month is declining and that…

Press release: Wine category success in key Eastern European wine markets driven by younger generation and growing connection with sparkling wine

For immediate release: Monday 12th November 2018 Imported wine is starting to make a comeback in Russia as the economy revives, led by growing interest among younger consumers in sparkling wine, according to latest Wine Intelligence research…

Press release: Women are more likely than men to be interested in buying ethical and sustainable wines, and wines made by female winemakers, but lack confidence in their wine knowledge, despite knowing as much about wine, on average, as their male peers

For Immediate Release: Tuesday 23rd October 2018 BEGINS Wine Intelligence’s latest report, Wine Consumption and Gender: Do Women and Men Approach Wine Differently?, investigates 11 hypotheses about gender difference in wine usage and…

Press release: The Indian wine landscape is dominated by Millennials who are still learning about wine but enthusiastic drinkers

For Immediate Release: Friday 19 October 2018 BEGINS The Indian wine landscape is dominated by Millennials who are still learning about wine but enthusiastic drinkers, according to the latest Wine Intelligence report. In the first…

Press release: Although Chinese wine consumers prefer conventional wine labels with quality reassurance cues in general, new drinkers are open to unconventional labels with bold personality and emphasis on individualism

For Immediate Release: Thursday 4 October 2018 BEGINS Although Chinese wine consumers prefer conventional wine labels in general, new drinkers are open to unconventional labels with bold personality and emphasis on individualism Wine Intelligence’s…

Press release: Canadian regular wine drinkers engaging more with the category, and have no plans to substitute cannabis for wine

For immediate release: 11 September 2018 Canadian regular wine drinkers engaging more with the category but have no plans to substitute cannabis for wine, according to Wine Intelligence’s latest Canada Portraits 2018 Interest and engagement…

Press release: Moderation takes hold among wine drinkers in Japan, especially younger drinkers

For immediate release: 31 August 2018 Moderation takes hold among wine drinkers in Japan, especially younger drinkers, according to the latest Wine Intelligence Japan Landscapes 2018 report Wine Intelligence’s latest Japan Landscapes…

Press release: UK consumer confidence in wine category increasing, driven by ‘experience economy’ and growing engagement in drinks category

For immediate release: Friday 17 August 2018 Consumer confidence in wine category increasing, driven by ‘experience economy’ and growing engagement in drinks category, according to the most recent Wine Intelligence UK Portraits 2018…