https://www.wineintelligence.com/wp-content/uploads/2021/03/portugal-story-image-1.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2021-07-21 08:04:042021-07-28 11:56:00Younger LDA drinkers dominate premium wine opportunity in emerging and growth markets, reflecting market dynamics
Whilst 1/3rd of premium drinkers in more established markets (US and UK) are aged 55+, younger LDA drinkers dominate the premium wine opportunity in growth markets, such as Brazil and South Korea, and in emerging wine markets, such as…
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https://www.wineintelligence.com/wp-content/uploads/2021/03/Portugal-story-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-03-10 10:18:412021-04-21 10:32:02Encouraging signs for Portugal’s wine market in 2021
The latest Portugal Wine Landscapes 2021 shows that despite on-trade closures and the lack of tourists, the wine industry in Portugal still had some winners in terms of premiumisation and increased wine drinking occasions throughout 2020 2020,…
https://www.wineintelligence.com/wp-content/uploads/edd/2020/03/Portugal-Landscapes-.jpg 720 737 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-03-03 14:08:312020-03-03 15:11:58Press release: Premiumisation trend takes hold in Portugal
For Immediate Release: 2 March 2020 BEGINS Premiumisation trend takes hold in Portugal as regular wine consumers embrace higher prices and become move involved in the category, according to the latest Wine Intelligence report The…
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Luis Osorio, Country Manager for Portugal and Lisbon native, reflects on the revival in fortunes of his home country and how this is affecting wine drinkers in the latest Portugal Wine Landscapes 2020 report When I moved to the UK, six years…
https://www.wineintelligence.com/wp-content/uploads/2020/02/wine-glass-2.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2020-02-10 14:19:442020-02-25 09:14:33Spend up, knowledge down
Premium spenders on wine, counter to preconceptions, are not the most knowledgeable wine drinkers
https://www.wineintelligence.com/wp-content/uploads/2019/11/Premium-articl-ABM.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2019-11-12 09:23:462019-11-12 10:25:09Missing: 6 million female premium wine drinkers
Women are significantly under-represented among US wine drinkers who spend $15 or more on a bottle. Could they be the next growth opportunity? In this era of gender politics, it takes a brave researcher to offer up potentially uncomfortable…
https://www.wineintelligence.com/wp-content/uploads/2019/04/US-Premium-Drinkers-thumbnail-for-website.jpg 2362 2362 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2019-04-17 17:09:142019-06-03 17:11:25Discover the world of premium wine consumers in the US
Omnibus research: Online surveys, consumer and trade qualitative OPTIONS AVAILABLE TO COLLECT YOUR OWN CUSTOM DATA VIA OUR OMNIBUS SERVICES: 1. VINITRAC® PREMIUM US: Online quantitative omnibus survey with premium…
https://www.wineintelligence.com/wp-content/uploads/2015/12/Ice-Bucket.jpg 285 285 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2015-12-14 17:44:422019-05-08 16:03:25The look of lux
Wine is creating a reward ladder for its consumers through packaging cues. Is this a good thing?
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