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US infographic 20.01.2021 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Frequency of wine consumption increasing compared with 2019 levels

       
brand power chart of week 1 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Australia Wine Brand Power Index 2021

 
Australia image 450x450 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Why is wine brand awareness declining in Australia?

Pandemic-related shifts in sentiment appear to be behind the fall in Australian consumers’ recall of wine brands over the past 12 months Over the past year, Australia has experienced the most widespread decline in wine brand awareness among…
Labels story image 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

What wins for a wine label is a careful balance of centrality and distinctiveness

The Wine Intelligence Wine Label Design: Australian Market 2021 report identifies 14 label designs that are representative of the label styles currently available in the Australian market, and reveals which label styles connect best with Australian…
australia infographic thumbnail 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Gen Z drinkers in Australia are now drinking wine more frequently than Millennials

Gen Z drinkers in Australia are now drinking wine more frequently than Millennials, having increased their frequency of wine consumption more than other drinkers during 2020 Insights such as this will be available in the new Wine Intelligence Australia…
aus labels story image 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Which wine label is a winner?

14 distinct categories of wine labels competing for wine drinkers’ attention As the design of wine labels evolves, so do consumer preferences. As with any other aesthetic medium, fashions come and go, and (to paraphrase Coco Chanel) certain…
aus image 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Australia’s wine drinkers go local

Amid the turmoil of Covid and climate change, Australia’s wine producers are finding a silver lining in the surge of goodwill towards them from domestic consumers It has been a year to remember – and also forget – for Australia’s wine…
cans image 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Australian wine drinkers yet to embrace wine in cans

Awareness of alternative wine formats, including cans and casks is rising in this new atmosphere of pragmatism and eco-awareness in Australia. So why aren’t more people buying them? It’s a good time to be thinking about wine packaging formats.…
wine glass and can 705x705 - Growing opportunity for wine in cans across markets, with the exception of in Canada

Growing opportunity for wine in cans across markets, with the exception of in Canada

Awareness, purchase and purchase consideration of wine in a can: 2020 vs 2017