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Archive for category: Social Media

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December 12, 2017
top stories 768x768 - Keep taking the tablets

2017: rewind

In our last Network News of the year, we take a look at our most influential stories from 2017
https://www.wineintelligence.com/wp-content/uploads/2017/12/top-stories.jpg 9977 9977 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2017-12-12 10:13:492019-05-09 15:16:132017: rewind
February 21, 2017
Reach - Keep taking the tablets

Social media’s disappointing numbers game

Businesses are pouring resources into social media content – but is it worth it? Social media is a peculiar beast. Marketers have somehow been divided into those “who get it” and those who are sceptical. Among the wine people “who…
https://www.wineintelligence.com/wp-content/uploads/2017/02/Reach.jpg 985 2000 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2017-02-21 11:34:512019-05-09 14:14:58Social media’s disappointing numbers game
August 8, 2016
shutterstock 417472426 600x600 - Keep taking the tablets

The future is now

China has embraced online and mobile commerce with open arms, and the online wine market is ripe with opportunity as a result.
https://www.wineintelligence.com/wp-content/uploads/2016/08/shutterstock_417472426-600x600.jpg 600 600 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-08-08 16:48:592019-05-08 16:58:04The future is now
February 15, 2016
Wine button on computer keyboard 300x283 - Keep taking the tablets

The undiscovered country

The UK online wine scene is becoming a bit more understandable, but there are still many unknowns.
https://www.wineintelligence.com/wp-content/uploads/2016/02/Wine-button-on-computer-keyboard-300x283.jpg 283 300 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-02-15 17:45:122019-05-08 16:17:17The undiscovered country
October 5, 2015
shutterstock 125729852 Copy - Keep taking the tablets

WeChat, we buy

How social media is reshaping the Chinese brand experience
https://www.wineintelligence.com/wp-content/uploads/2015/10/shutterstock_125729852-Copy.jpg 150 150 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2015-10-05 16:16:552019-05-08 15:53:51WeChat, we buy
June 1, 2015
shutterstock 201043514 - Keep taking the tablets

The apps have it

Popular wine apps may be changing how UK consumers purchase and enjoy wine
https://www.wineintelligence.com/wp-content/uploads/2015/06/shutterstock_201043514.jpg 4000 6000 Emma Sciara https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Emma Sciara2015-06-01 17:38:352019-05-08 15:07:57The apps have it
March 2, 2015
social media - Keep taking the tablets

Is social just local?

Wine Intelligence and Geisenheim University kick off their collaboration by showcasing research suggesting that social media strategy is very much a local affair
https://www.wineintelligence.com/wp-content/uploads/2015/03/social-media.png 335 336 Emma Sciara https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Emma Sciara2015-03-02 17:09:522019-05-08 14:45:28Is social just local?
July 29, 2014
29.07.2014 Pod2 - Keep taking the tablets

Three simple steps to improving your digital marketing in China

Getting your online comms right can be a huge boost to your brand, so long as you can avoid some basic errors
https://www.wineintelligence.com/wp-content/uploads/2014/07/29.07.2014_Pod2.jpg 335 341 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2014-07-29 17:10:182019-05-08 13:47:43Three simple steps to improving your digital marketing in China
February 21, 2013
Social Internet - Keep taking the tablets

Keep taking the tablets

The social internet via mobile phones and tablets continues to influence wines sales especially in the US.
https://www.wineintelligence.com/wp-content/uploads/2013/08/Social-Internet.jpg 699 1000 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2013-02-21 13:29:302019-05-07 15:58:50Keep taking the tablets
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Recent Posts

  • Intent to purchase a wine that states it is lower in alcohol is higher in Australia, and of interest to around a quarter of drinkers in the UK, US and Canada
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