Archive for category: All news

How are those 2019 predictions doing?

As we reach the halfway mark of 2019, our resident futurologist assesses how the five predictions for the year, offered last December, are holding up in the face of reality. Maybe Don Henley had it right in The Boys of Summer when he sang…

Shaken, but not stirred

Volumes might be down in the short term, but our latest China Landscapes 2019 report shows the market for imported wine in China is growing up, which is probably a good thing At first glance, 2018 may look like a rough year for members…

Wine 2.0 for Hong Kong

The 10-year boom in wine imports to Hong Kong may be finished, but growing local consumer engagement in the category is pushing up value and broadening portfolios Hong Kong’s wine market can be neatly characterised around one year: 2008.…

Sustainable growth

The tide of ethical consumerism is on the rise, and the fortunes of sustainable, organic, lower alcohol and other alternative wine products are rising within it, according to our latest SOLA report How does the concept of sustainability translate…

Vinitrac® July

This July, Wine Intelligence will launch the next wave of Vinitrac®, the world’s largest ongoing online study of wine drinkers that monitors and tracks consumer attitudes, behaviours and relationships with wine around the world. Talk…

VINITRAC® STANDARD QUESTIONS

Question title Question label 1 Country Which country do you live in? 2 Region Which region do you live in? 3 Age Which of the following age groups do you fall into? 4 Gender Are you…? 5 Beverages Which…

Riding the Brazilian wave

The Brazilian wine market is recovering after 2016 challenges as consumer involvement rises, according to latest Wine Intelligence Brazil Landscapes 2019 report Political instability and economic uncertainty have certainly put Brazil…

What is marketing for anyway?

Many wine producers remain caught in a negative feedback loop of producing commodity products at lower prices in a buyer’s market. Can they learn something from a cardboard box? A few weeks ago I had the pleasure of giving the keynote…

Still hanging

Perhaps it is now not Brexit itself that is the biggest danger to the wine category’s fortunes in the UK, but the economic consequences of a political system that has hit the self-destruct button In the prolonged agony of the UK’s…