Archive for category: All news

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Global Trends Video # 1: Relationship

View the first video of our video mini series, based on our Global Trends in Wine 2020 report. Presented by Lulie Halstead, this video discusses the trend of Relationship.
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Never mind the facts

Wine consumers appear to be caring more and spending more, while knowing less about the category One of the key trends for 2020 is the shifting relationship consumers have with the category of wine. Despite falling levels of wine knowledge,…
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Your top four key takeaways from 2019

As we count down the days to a new decade, looking back and looking forward is inevitable. Looking back at the most read stories from Wine Intelligence Weekly in 2019, two key themes emerge – ‘who are our future drinkers?’ and ‘how…
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The Reflective Twenties?

Our annual predictions for the first year of the next decade enter the stage to sombre mood music, reflecting the challenges our industry faces over the next 12 months Wine is a risky business. It remains an agricultural product, dependent…
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The plural drinker

The biggest threat to the wine industry in the next decade may be coming from regular wine drinkers substituting wine for other drinks at certain occasions, such as hard seltzer and cannabis wine Until recently, wine has managed to navigate…
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The slow ascent of cannabis wine

A number of drinks businesses are betting on success over the next few years by removing alcohol from wine and adding cannabis in some form, targeting the same younger, premium-oriented consumers that are currently driving value growth in the…
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2019 predictions: The results are in

How did our resident futurologist’s five predictions for this year perform? Timing is everything in the prediction industry. Too early and you look like a fool for a while, and only justified much later; slightly too late and you are stating…
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What price for Brexit?

UK Landscapes 2019 reveals a definite Remain-ish tinge to Britain’s wine drinking population, possibly influenced by the growing belief that their preferred tipple is about to get more expensive Britain’s wine drinkers were always a Remain-ish…
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Confidence boost

Consumers are becoming more confident but less knowledgeable about their wine choices, possibly because of the way technology is affecting the way in which we access, store and filter information to inform our purchase decision, and also because…