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Archive for category: Moderation

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May 4, 2022
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Growing opportunity for lower alcohol wine in the US market

As has been well documented, consumer interest in moderating consumption of alcohol has been steadily increasing over the past decade, creating a long-term market opportunity for, amongst other things, lower alcohol wine. And yet, so far, wine…
https://www.wineintelligence.com/wp-content/uploads/2021/03/portugal-story-image-1.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2022-05-04 16:43:202022-05-07 13:43:58Growing opportunity for lower alcohol wine in the US market
March 29, 2022
Low and No Story Image 705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

Five considerations for investing in the no-alcohol and lower alcohol wine sectors in 2022

For brand managers and innovation leaders in the wine category who like a challenge, the no-alcohol and lower alcohol wine sectors represent, respectively, the Everest and K2 of the industry. Nothing is more exciting – and frustrating –…
https://www.wineintelligence.com/wp-content/uploads/2021/03/Low-and-No-Story-Image.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2022-03-29 17:30:522022-03-30 11:38:35Five considerations for investing in the no-alcohol and lower alcohol wine sectors in 2022
March 2, 2022
US Premium 2021 BLANK - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

Older, more affluent consumers drive the US wine market

  Although the wine category in the US holds an 11% volume share – equal to that of spirits – the category’s future is facing a number of challenges. Wine volumes in the US are expected to continue on a downward trajectory, especially…
https://www.wineintelligence.com/wp-content/uploads/edd/2021/11/US-Premium-2021-BLANK.jpg 720 737 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2022-03-02 08:57:272022-03-02 08:57:29Older, more affluent consumers drive the US wine market
December 7, 2021
ecommerce story image 1 705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

Global wine industry predictions for 2021 – how did we do?

Our annual exercise in soothsaying 12 months ago predicted investment and upheaval in e-commerce, more wine in cans, plus growth in the ‘wine seltzer’ category. So what did 2021 bring? After the rollercoaster of 2020, our main prediction…
https://www.wineintelligence.com/wp-content/uploads/2021/04/ecommerce-story-image-1.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2021-12-07 14:36:222021-12-07 14:38:37Global wine industry predictions for 2021 – how did we do?
October 31, 2021
Choice cue image 705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

What are the opportunities for the no/low-alcohol wine category?

Consumer interest in more moderate drinking has been steadily increasing over the past decade, creating a potential long-term market opportunity for low-alcohol and no-alcohol wines. However thus far, wine with less alcohol in it, and for that…
https://www.wineintelligence.com/wp-content/uploads/2020/11/Choice-cue-image.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2021-10-31 17:48:462021-10-31 17:51:50What are the opportunities for the no/low-alcohol wine category?
June 30, 2021
cans image  705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

6 key factors wine businesses should consider when evaluating the opportunity for wine in cans

Canned wine continues to grow ahead of other formats, albeit from a very small base, in key global markets such as the USA. At a time when the volume of wine consumed in many mature markets is flattening off or in decline, it’s perhaps no…
https://www.wineintelligence.com/wp-content/uploads/2020/09/cans-image-.jpg 756 756 Serina Aswani https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Serina Aswani2021-06-30 11:40:112021-07-27 22:27:256 key factors wine businesses should consider when evaluating the opportunity for wine in cans
March 10, 2021
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Encouraging signs for Portugal’s wine market in 2021

The latest Portugal Wine Landscapes 2021 shows that despite on-trade closures and the lack of tourists, the wine industry in Portugal still had some winners in terms of premiumisation and increased wine drinking occasions throughout 2020 2020,…
https://www.wineintelligence.com/wp-content/uploads/2021/03/Portugal-story-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-03-10 10:18:412021-04-21 10:32:02Encouraging signs for Portugal’s wine market in 2021
March 3, 2021
Low and No Story Image 705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

Can wine ride the moderation wave?

According to our latest report, Opportunities for Low- and No-Alcohol Wine 2021, there is a growing movement towards moderation, particularly among younger consumers, creating a need for healthier options, more control, and, most importantly,…
https://www.wineintelligence.com/wp-content/uploads/2021/03/Low-and-No-Story-Image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-03-03 09:10:382021-03-03 15:35:04Can wine ride the moderation wave?
December 2, 2020
headlines thumbnail 705x705 - Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

What do our most read articles of the year reveal about the things that matter to the wine industry in this rollercoaster year? Throughout this remarkable year, Wine Intelligence has been keeping a close eye on how consumers around the world…
https://www.wineintelligence.com/wp-content/uploads/2020/12/headlines-thumbnail.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-12-02 10:23:332020-12-02 10:43:22Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020
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