Archive for category: Other beverages

Category switching pic 450x450 - The surge of hard seltzer

Switchcraft

Wine is seeing volume declines around the world as its marquee consumption occasions come under attack from a variety of innovative beverages. Should the industry be scared?
Hard seltzer image 2 450x450 - The surge of hard seltzer

The surge of hard seltzer

“Perfect storm” threat to wine in the US from decreasing consumption and hard seltzer taking centre stage The story of the US wine market for the last 20 years has been one of more or less continually increasing sales. It’s been an unstoppable…