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Press release: Premiumisation trend takes hold in Portugal
For Immediate Release: 2 March 2020
BEGINS
Premiumisation trend takes hold in Portugal as regular wine consumers embrace higher prices and become move involved in the category, according to the latest Wine Intelligence report
The…

And suddenly, Portugal was trendy
Luis Osorio, Country Manager for Portugal and Lisbon native, reflects on the revival in fortunes of his home country and how this is affecting wine drinkers in the latest Portugal Wine Landscapes 2020 report
When I moved to the UK, six years…

Portugal’s penchant for a premium “bargain”
A mature market is experiencing some lively changes in the way upscale wine is sold, according to our latest Portugal Landscapes 2019 report.
Despite being one of the most established markets for wine with one of the highest per capita…

Fast forward
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In Portugal, green is the colour of hope. It carries quite an important meaning, if not for the happiest reasons: it is believed that…

Have some Madeira, y’all
The other Portuguese fortified wine was the #1 drink in newly independent America – and its former glory still echoes in New York’s liquor stores
A couple of weeks ago I went to New York on a business trip. Part of my trip objectives…
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