Wine Intelligence
  • What we do
    • Overview
    • Research
    • Vinitrac®
    • Consultancy
    • NEW: Wine Consumer Observatories 2021
    • Events
    • Who we work with
  • COVID-19 IMPACT
  • Latest News
    • News posts
    • WineIQ – digital magazine
  • Reports Shop
    • View Reports
    • About Reports Shop
    • Publication Schedule
    • All Access Membership
    • Report Credits
  • Press Corner
  • Contact Us
    • Contact Us & International Offices
    • Meet the Team
    • Careers
  • Client Login
  • Search
  • Menu Menu

Archive for category: Wine labels

Search:

OR

December 9, 2020
2020 review image 705x705 - Setting a label standard

Global wine trend predictions for 2020 – how did we do?

Yes, we missed one obvious one – but then so did everyone else. How did our predicted wine consumer trends for 2020 stand up in the face of an extraordinary 12 months? As far as behaviour trend forecasting goes in 2020, the opening words…
https://www.wineintelligence.com/wp-content/uploads/2020/12/2020-review-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-12-09 09:06:472020-12-09 09:19:53Global wine trend predictions for 2020 – how did we do?
December 2, 2020
headlines thumbnail 705x705 - Setting a label standard

Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020

What do our most read articles of the year reveal about the things that matter to the wine industry in this rollercoaster year? Throughout this remarkable year, Wine Intelligence has been keeping a close eye on how consumers around the world…
https://www.wineintelligence.com/wp-content/uploads/2020/12/headlines-thumbnail.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-12-02 10:23:332020-12-02 10:43:22Changing wine consumer behaviour dominates Wine Intelligence top headlines of 2020
October 2, 2018
Label  450x450 - Setting a label standard

What’s the ‘face index’ of your wine label?

Chinese consumers still expect higher quality and price from the conventional wine labels with château or vineyard imagery As a quantitative researcher (also born and raised in China), I’m inclined to believe things are much easier…
https://www.wineintelligence.com/wp-content/uploads/2018/10/Label-.jpg 680 680 Matt Jenkins https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Matt Jenkins2018-10-02 10:59:102019-05-09 15:54:11What’s the ‘face index’ of your wine label?
September 5, 2018
branding 450x450 - Setting a label standard

The three traps of label design

We should spend more time talking about wine labels, because they matter more than ever before – and badly-executed ones can be disastrous for your brand The wine label has a central role in wine marketing, but – some notable exceptions…
https://www.wineintelligence.com/wp-content/uploads/2018/09/branding.jpg 680 680 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2018-09-05 10:47:402019-05-09 15:51:13The three traps of label design
January 23, 2018
Labels 2 - Setting a label standard

Worth a thousand words: What a wine label tells your consumer

Ahead of the UK Label Designs report later this week, we look at what a wine label tells your consumer First impressions are always important, and this is definitely true when it comes to wine labels. While a number of factors often…
https://www.wineintelligence.com/wp-content/uploads/2018/01/Labels-2.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2018-01-23 12:41:132019-05-09 15:20:24Worth a thousand words: What a wine label tells your consumer
February 7, 2017
US Label Design 2017 1 e1486460516526 - Setting a label standard

Go boutique or go bust?

Does it pay to stand out, or do middle of the road label designs reap dividends? Wine Intelligence investigates with our latest report, US Label Design 2017. A wine label has a lot to achieve in such a small space; it not only has to…
https://www.wineintelligence.com/wp-content/uploads/2017/02/US-Label-Design-2017-1-e1486460516526.jpg 428 428 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2017-02-07 14:25:502019-05-09 14:13:54Go boutique or go bust?
February 15, 2016
chinese new year decorations traditions 1 300x3001 - Setting a label standard

Happy New Deal

International brands are increasingly gearing their product launches and promotions around the Chinese New Year. Is there an easy formula for positioning and adapting a brand correctly for Chinese consumers? Chinese New Year – celebrated…
https://www.wineintelligence.com/wp-content/uploads/2016/02/chinese-new-year-decorations-traditions-1-300x3001.jpg 300 300 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-02-15 17:44:472019-05-08 16:16:37Happy New Deal
February 15, 2016
Bottle shapes with blank labels 01 300x300 - Setting a label standard

Labels - how does yours compare?

The most recent survey on label preferences continues to improve our industry benchmark for label design
https://www.wineintelligence.com/wp-content/uploads/2016/02/Bottle-shapes-with-blank-labels-01-300x300.jpg 300 300 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-02-15 17:44:362019-05-08 16:13:54Labels – how does yours compare?
July 27, 2015
project norm - Setting a label standard

Setting a label standard

Wine Intelligence now provides an industry benchmark for wine label testing
https://www.wineintelligence.com/wp-content/uploads/2015/07/project-norm.png 505 505 Emma Sciara https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Emma Sciara2015-07-27 10:02:122019-05-08 15:23:20Setting a label standard
Page 1 of 212
Subscribe to our newsletter

Number of items in basket: 0

  • Your basket is empty.
  • Subtotal: $0.00
  • Estimated Tax: $0.00
  • Total: $0.00
  • Checkout

Categories

  • All news
  • Country
    • Argentina
    • Australia
    • Belgium
    • Brazil
    • Canada
    • Chile
    • China
    • Colombia
    • Croatia
    • EU
    • Finland
    • France
    • Germany
    • Greece
    • Hong Kong
    • Ireland
    • Italy
    • Japan
    • Mexico
    • Multimarket
    • New Zealand
    • Nigeria
    • Poland
    • Portugal
    • Russia
    • Singapore
    • South Africa
    • South Korea
    • Spain
    • Sweden
    • The Netherlands
    • UK
    • USA
  • Events
  • Press Release
  • Topics
    • Beer
    • Branding
    • Cannabis
    • Cellar door
    • Choice cues
    • Closures
    • Consumer Segmentation
    • Consumption trends
    • COVID-19
    • Emerging markets
    • Fine wine
    • Global trends
    • Label Design
    • Landscapes
    • Lower alcohol
    • Marketing
    • Millennials
    • Moderation
    • On-Trade
    • Online
    • Other beverages
    • Packaging
    • Premium
    • Retail
    • Routes to market
    • Social Media
    • Sparkling wine
    • Sustainability
    • Varietals
    • Vinitrac
    • Wine labels

Latest Reports

  • credit bundle 36x36 - Report Credit BundleReport Credit BundleJanuary 19, 2021 - 5:25 pm
  • US Landscapes 2021 36x36 - US Wine Landscapes 2021US Wine Landscapes 2021January 19, 2021 - 5:20 pm
  • Australia Label Design 2021 36x36 - Wine Label Design: Australian Market 2021Wine Label Design: Australian Market 2021December 15, 2020 - 2:21 pm
  • brazil landscapes 2021 1 36x36 - Brazil Wine Landscapes 2021Brazil Wine Landscapes 2021December 8, 2020 - 4:59 pm
  • uk landscapes 2021 1 36x36 - UK Wine Landscapes 2021UK Wine Landscapes 2021December 8, 2020 - 3:00 pm

Latest Press Releases

  • WI logo 36x36 - Press newsletter sign upPress newsletter sign upJanuary 18, 2021 - 10:54 am
  • IWSR logo 36x36 - Press release: IWSR announces acquisition of Wine IntelligencePress release: IWSR announces acquisition of Wine IntelligenceJanuary 18, 2021 - 10:51 am
  • WINE CONSUMER TRENDS IN COVID 19 ERA 36x36 - Press release: Wine enjoying mini-boom in the Covid-19 era, but dark economic clouds on horizonPress release: Wine enjoying mini-boom in the Covid-19 era, but dark economic clouds on horizonOctober 2, 2020 - 9:01 am
  • size of prize us pr 36x36 - Press release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingPress release: US wine market volumes will be flat in 2020, with coronavirus-related off-premise surge balancing out 29% on-premise volume decline, according to Wine Intelligence modellingJune 16, 2020 - 9:49 am
  • Canada COVID cover 1 36x36 - Press release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownPress release: Canadian wine drinkers cut back on spend during lockdown, show reluctance to re-engage with on-premise post-lockdownJune 3, 2020 - 10:11 am

Recent Posts

  • Swedish wine drinkers associate organic wine with being better for one’s health, and sustainable wine with being more prestigious and expensive
  • Gen Z wine drinkers in the US buck the trend of increased wine consumption frequency during 2020
  • Millennials’ time has come in the US wine category
  • Proportion of wine drinkers who would consider buying wine online in the future
  • UK Portraits: Adventurous Explorers have increased their share of wine volume in the UK since 2018, whilst some drinkers have moved from bargain hunters to kitchen casuals

T: +44 (0)208 194 0090

E: info@wineintelligence.com

109 Maltings Place
169 Tower Bridge Road
London
SE1 3LJ

View our global offices

Subscribe to our newsletter

 

PRIVACY POLICY

© 2021 Wine Intelligence Ltd.
All Rights Reserved – Wine Intelligence Ltd. Registered in England & Wales (company no. 04375306).

 

Scroll to top

Sign up to our newsletter to receive 25% off your company’s first report purchase

Sign Up
Subscribe to our newsletter