Latest News - Wine Intelligence

June 18, 2019

How are those 2019 predictions doing?

As we reach the halfway mark of 2019, our resident futurologist assesses how the five predictions for the year, offered last December, are holding up in the face of reality. Maybe Don Henley had it right in The Boys of Summer when he sang…

June 10, 2019

Shaken, but not stirred

Volumes might be down in the short term, but our latest China Landscapes 2019 report shows the market for imported wine in China is growing up, which is probably a good thing At first glance, 2018 may look like a rough year for members…

June 3, 2019

Wine 2.0 for Hong Kong

The 10-year boom in wine imports to Hong Kong may be finished, but growing local consumer engagement in the category is pushing up value and broadening portfolios Hong Kong’s wine market can be neatly characterised around one year: 2008.…

June 3, 2019

Sustainable growth

The tide of ethical consumerism is on the rise, and the fortunes of sustainable, organic, lower alcohol and other alternative wine products are rising within it, according to our latest SOLA report How does the concept of sustainability translate…

June 3, 2019

Vinitrac® July

This July, Wine Intelligence will launch the next wave of Vinitrac®, the world’s largest ongoing online study of wine drinkers that monitors and tracks consumer attitudes, behaviours and relationships with wine around the world. Talk…

May 17, 2019

VINITRAC® STANDARD QUESTIONS

Question title Question label 1 Country Which country do you live in? 2 Region Which region do you live in? 3 Age Which of the following age groups do you fall into? 4 Gender Are you…? 5 Beverages Which…

May 14, 2019

Riding the Brazilian wave

The Brazilian wine market is recovering after 2016 challenges as consumer involvement rises, according to latest Wine Intelligence Brazil Landscapes 2019 report Political instability and economic uncertainty have certainly put Brazil…

May 14, 2019

What is marketing for anyway?

Many wine producers remain caught in a negative feedback loop of producing commodity products at lower prices in a buyer’s market. Can they learn something from a cardboard box? A few weeks ago I had the pleasure of giving the keynote…

May 14, 2019

Still hanging

Perhaps it is now not Brexit itself that is the biggest danger to the wine category’s fortunes in the UK, but the economic consequences of a political system that has hit the self-destruct button In the prolonged agony of the UK’s…

April 25, 2019

Even Germany is trading up

Despite the long-held reputation for bargain hunting, Germany’s wine drinkers are aligning with global trends and swapping quantity for quality, according to our latest Landscapes market report At first glance, the German wine market…

April 25, 2019

The Uruguay connection

Wine Intelligence Country Manager for Brazil, Rodrigo Lanari, recently talked to Uruguayan wine producers about how to position the country’s wine scene to appeal to the giant Brazilian market on its northerly doorstep Uruguay is a…

April 25, 2019

Young and adventurous wine drinkers take hold in Japan

According to our Japan Landscapes 2019 report, Japanese regular wine drinkers are displaying behaviours that present hopeful prospects to the category, though success will be more about value, less about volume The Japanese wine market…