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Wine knowledge and culture: Are they related?

An in-depth look at wine knowledge levels in Canada and Brazil reveals that it is not always the areas more typically associated with wine culture that are the most wine knowledgeable– so why is this? 
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Sparkling shifts towards everyday in Canada

Canada’s sparkling wine market is experiencing some strong growth, with Prosecco and locally produced sparkling taking the lion’s share – and it appears to be gaining momentum as a result of coronavirus A number of commentators have likened…
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US Covid-19 Impact Report Issue #1 released as open source

From today, we are making the Wine Intelligence US COVID Impact Report Issue #1 open source. The decision to release our report as open source is to provide as much help as possible to our wider client base to navigate and plan their US market strategy at a time when such planning and strategizing is turning from a once a year exercise to a weekly – or even daily – task.
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Wine brands in Germany: Changing times

The recent lockdown period may provide an acceleration to an emerging trend in Germany’s wine market towards more aspirational, consumer-centric brands, promoted on social media and sold through the market’s growing wine e-commerce channel
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Gen Z drinkers hesitant to spend again

Following coronavirus lockdowns, mounting evidence suggests retailers, bars and restaurants are struggling to entice young consumers back through the door. So where will those positive ‘animal spirits’ come from?
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Irish wine consumers: pre, during and anticipated post Covid-19 wine behaviour

Irish wine drinkers consumed wine more frequently in March / April 2020, but spent less per bottle on average. This downloadable PDF gives an overview of how Irish consumers’ social, shopping, drinking and wine lives have and may change due…
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Where wine brands have power

When looking at the number of wine brands consumers recall and purchase, the data shows a big variance by market – why is this? Starting next week, thousands of wine consumers around the world will be asked about their usage and attitude…
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Netherlands returns to the new normal

As Netherlands emerges from the coronavirus, the long term pattern of drinking less wine, thinking more about health, and spending more per bottle, looks like being re-established
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A question of youth for wine in Sweden

After an unusual summer season where wine volumes are expected to climb as more Swedes choose to stock up on bag in box and head out to the islands, the market will revert to its long-term trends – and the problems of engaging young adults…
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Turning the tables on the UK on-trade

The on-trade in England gets to re-open its doors this weekend. What happens next will determine the fortunes of thousands of business owners — and the wine businesses that supply them. “Apprehensive” … “it’s like we’re starting…
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Wine Intelligence Wine & Spirits Virtual Fair Webinars

On the 9th and 10th of June 2020, Wine Intelligence participated in the world’s first virtual wine & spirits packaging value chain trade show by hosting a virtual stand and running three webinars. For those of you who missed it, we have included the presentations below. Please click on any of the presentations to view.
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What’s the damage for UK on-trade?

A smooth re-opening of UK pubs, bars and restaurants following lockdown will mean on-trade wine sales volumes will be down nearly a third in 2020, so long as there is no second wave of the virus Come Saturday the 4th of July, there are likely…