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Global Trends in Wine 2020 450x450 - 2019 predictions: The results are in

Global Trends Video # 1: Relationship

View the first video of our video mini series, based on our Global Trends in Wine 2020 report. Presented by Lulie Halstead, this video discusses the trend of Relationship.
Tariffs image 450x450 - 2019 predictions: The results are in

Tariff trouble ahead – for everyone

Richard Halstead discusses the impact of a possible 100% tariffs on European wine for the US and global wine industry If you’re looking at how the world wine industry is keeping its head above water in the 21st Century, you might be forgiven…
Wine 450x450 - 2019 predictions: The results are in

Never mind the facts

Wine consumers appear to be caring more and spending more, while knowing less about the category One of the key trends for 2020 is the shifting relationship consumers have with the category of wine. Despite falling levels of wine knowledge,…
Never mind the facts image 450x450 - 2019 predictions: The results are in

The four 'R's

A handy guide to Wine Intelligence industry trends for 2020 Beware January, with the airwaves and wifi thick with trends and predictions for the coming year. A close reading of many offerings, plus a bit of careful Googling, tend to show that…
Family image 450x450 - 2019 predictions: The results are in

We are family

US wine consumers are not that different whether they’re from Oakland or Ithaca, though geography and the broader economic and demographic trends at a State level tends to influence behavior When it comes down to it, wine drinkers are not…
Moderation image 450x450 - 2019 predictions: The results are in

The great American Millennial moderation

US Landscapes 2020 reveals a shrinking regular wine drinking population, with saviors of the wine category being older drinkers as wine faces growing competition for younger drinkers from other alcoholic beverages – and from the yoga studio The…
Article review pic 1 450x450 - 2019 predictions: The results are in

Your top four key takeaways from 2019

As we count down the days to a new decade, looking back and looking forward is inevitable. Looking back at the most read stories from Wine Intelligence Weekly in 2019, two key themes emerge – ‘who are our future drinkers?’ and ‘how…
2020 predictions image 450x450 - 2019 predictions: The results are in

The Reflective Twenties?

Our annual predictions for the first year of the next decade enter the stage to sombre mood music, reflecting the challenges our industry faces over the next 12 months Wine is a risky business. It remains an agricultural product, dependent…
plurality image 2 450x450 - 2019 predictions: The results are in

The plural drinker

The biggest threat to the wine industry in the next decade may be coming from regular wine drinkers substituting wine for other drinks at certain occasions, such as hard seltzer and cannabis wine Until recently, wine has managed to navigate…
cannabis picture 450x450 - 2019 predictions: The results are in

The slow ascent of cannabis wine

A number of drinks businesses are betting on success over the next few years by removing alcohol from wine and adding cannabis in some form, targeting the same younger, premium-oriented consumers that are currently driving value growth in the…
Gin 4 450x450 - 2019 predictions: The results are in

Will gin drink wine under the table?

As wine consumption in the UK declines, gin consumption has been steadily increasing. Are these trends connected? It is not news that wine consumption in the UK has been on the decline over the past few years. Since 2014, the volume of nine…
Predictions image 450x450 - 2019 predictions: The results are in

2019 predictions: The results are in

How did our resident futurologist’s five predictions for this year perform? Timing is everything in the prediction industry. Too early and you look like a fool for a while, and only justified much later; slightly too late and you are stating…