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Strong Millennial wine opportunity in Mexico
As the Mexican wine market continues to evolve, there is a growing opportunity for a broader range of wines, particularly with Millennial wine drinkers.
As recently as 2016, typical Mexican wine consumers were aged around 40; today, 59% of…

What’s driving Mexico’s wine boom?
Mexico is creeping slowly onto the radar of the wine trade. But what are the reasons behind Mexicans’ growing enthusiasm for vino?
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