Posts

Why is the South Korean wine market becoming more attractive to wine businesses?
For the second year in a row, South Korea is the second most attractive wine market globally, according to the Wine Intelligence Wine Market Attractiveness Compass Model 2021. While a number of consumer, demographic, economic and political…

Is your route to market strategy correct?
How we help answer the fundamental strategy questions of: ‘what markets do you want to be in’ and ‘how do you get there?’
After almost 20 years of existence and over 100 strategy projects completed around the world, it’s fair to…

Russia’s wine revolution
In this year's annual Global Compass wine market attractiveness report, Russia has shot up 23 places into the top 10 -- partly due to Russia's younger generation of well-travelled adults swapping their parents' vodka for wine
For the past seven…

Delicately poised
What the annual Compass World Wine Market Attractiveness Model 2019 tells us about the future for our category
Wine Intelligence’s Global Compass 2019 report is the 7th edition of our long-running effort to create a consistent, measurable…