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In Canada, Millennial consumers drove the increased purchase of alternative packaging for wine during 2020, with Gen Z drinkers increasing their purchase of boxed wine more than others

In Canada, Millennial consumers drove the increased purchase of alternative packaging for wine during 2020, with Gen Z drinkers increasing their purchase of boxed wine more than others   Insights such as this will be available in the new…
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Pandemic unlocking growing opportunity for alternative wine formats in US and Canada

Wine consumers in the US and Canada are reappraising their relationship with different wine formats – cans, box wine and other non-glass formats – now seeing them in a new and more positive light ‘Never let a crisis go to waste’ is…
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Wine knowledge and culture: Are they related?

An in-depth look at wine knowledge levels in Canada and Brazil reveals that it is not always the areas more typically associated with wine culture that are the most wine knowledgeable– so why is this? 
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Sparkling shifts towards everyday in Canada

Canada’s sparkling wine market is experiencing some strong growth, with Prosecco and locally produced sparkling taking the lion’s share – and it appears to be gaining momentum as a result of coronavirus A number of commentators have likened…
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Keeping the best

In the face of growing competition from other drinks, the wine category in Canada is managing to hang on to its more engaged and higher spending consumers
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What does sustainability mean throughout the world?

Following our Global SOLA report, our recently published country specific mini-SOLAs for Australia, Canada, Sweden, the US and the UK examine ethical consumerism in the wine industry in greater detail Last month, we released our latest insights…
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Deregulation fever

Canadian politics have turned radical, with cannabis now legal and the biggest alcohol retail monopoly under threat. What might be the effect on the world’s third most attractive wine market? Having spent years as one of the most reliable,…
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Wine and consumer options growing in Canada

Legislative changes in alcohol and cannabis are likely to shape the wine industry in Canada in the coming year as much as long-running consumer trends Canada crosses six time zones and occupies more land mass than the United States to…
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Awakenings

How will wine consumers respond to the liberalising retail laws in Canada?