Posts

packaging article image 705x705 - Sweden’s alternative view of wine packaging

Wine packaging and the rise of e-commerce

How will the rise of e-commerce impact wine packaging? At the end of 2020 – which now feels like a long time ago – I had the pleasure of sharing a session with Eladio Araiz of La Rioja Alta at a Rioja Marketing Club event called Wine Land…
sweden infographic thumbnail 705x705 - Sweden’s alternative view of wine packaging

In a market dominated by bag-in-box (beyond 75cl glass), 2/3rds of Swedish wine drinkers would consider buying wine in PET in the future

In a market dominated by bag-in-box (beyond 75cl glass), 2/3rds of Swedish wine drinkers would consider buying wine in PET in the future Insights such as this will be available in the new Wine Intelligence Sweden Wine Consumer Observatory 2021,…
Canada image 705x705 - Sweden’s alternative view of wine packaging

In Canada, Millennial consumers drove the increased purchase of alternative packaging for wine during 2020, with Gen Z drinkers increasing their purchase of boxed wine more than others

In Canada, Millennial consumers drove the increased purchase of alternative packaging for wine during 2020, with Gen Z drinkers increasing their purchase of boxed wine more than others   Insights such as this will be available in the new…
packaging 2 705x705 - Sweden’s alternative view of wine packaging

Do we have packaging mobility in wine yet?

A notable consequence of the pandemic is the extent to which people in general are re-evaluating their previous existences and reimagining their future behaviour – will it result in a reshaping of the wine packaging landscape? For many years…
cans image 705x705 - Sweden’s alternative view of wine packaging

Australian wine drinkers yet to embrace wine in cans

Awareness of alternative wine formats, including cans and casks is rising in this new atmosphere of pragmatism and eco-awareness in Australia. So why aren’t more people buying them? It’s a good time to be thinking about wine packaging formats.…
US and Canada packaging story 705x705 - Sweden’s alternative view of wine packaging

Pandemic unlocking growing opportunity for alternative wine formats in US and Canada

Wine consumers in the US and Canada are reappraising their relationship with different wine formats – cans, box wine and other non-glass formats – now seeing them in a new and more positive light ‘Never let a crisis go to waste’ is…
uk packaging image 450x450 - Sweden’s alternative view of wine packaging

Alternative formats for wine gain traction in UK

Over the past three years the UK’s wine drinkers have grown more open-minded about alternative wine packaging formats that save weight, offer value and avoid waste; and the recent lockdown may have boosted this trend The UK wine market has…
sweden packaging 450x450 - Sweden’s alternative view of wine packaging

Sweden’s alternative view of wine packaging

The Swedish wine market continues to provide promising opportunities for alternative packaging formats beyond 75cl glass and bag-in-box and compared with other global markets, there is much more openness and willingness to purchase alternative…

Press Releases

Australia Packaing Formats and Closures in the Australian Market 2018 - Press Release: Young consumers in Australia are more comfortable buying wine in alternative size formats compared to their older peers, according to a new report by Wine Intelligence

Press Release: Young consumers in Australia are more comfortable buying wine in alternative size formats compared to their older peers, according to a new report by Wine Intelligence

For Immediate Release: Thursday 12 April 2018 Young consumers in Australia are more comfortable buying wine in alternative size formats compared to their older peers, according to a new report by Wine Intelligence The most recent report published…