Posts

In Vinexpo, Veritas

In Manhattan last week, Wine Intelligence CEO challenged the audience at Vinexpo New York with some tricky questions about women and wine. This is how they did. As part of its collaboration with Women of the Vine & Spirits, Wine Intelligence…

Independents’ day

US specialist and independent wine retail are pivoting their business models to attract an increasingly online and social-media driven customer Generalising about wine retail channels in the US market is no easy feat. Given the complexity…

Force for good?

Our correspondent visits Pennsylvania’s state controlled liquor stores and comes away with a changed view

Portrait of a new American wine drinker

A walk in the shoes of your consumer can be useful marketing therapy

Rosé flowers in the US market

The market for rosé wines in the US is becoming more premium – and once again Millennials appear to be the agents of change

The consumer around the corner

What will today’s teens be shopping for at the liquor store in 2025?

American drinkers get crafty

Wine is losing ground in its most important market to the new wave of artisanal beers, ciders and spirits

Riotous youth

Our Australia country manager goes undercover at the Wine Riot in New York

Shades of judgement

How changing the colour of packaging can boost likelihood to buy