Posts

Wine packaging and the rise of e-commerce
How will the rise of e-commerce impact wine packaging?
At the end of 2020 – which now feels like a long time ago – I had the pleasure of sharing a session with Eladio Araiz of La Rioja Alta at a Rioja Marketing Club event called Wine Land…

Wine Intelligence’s industry predictions for 2021
Our annual exercise in soothsaying suggests that the next 12 months will bring more investment and upheaval in e-commerce, alternative packaging formats, plus growth in the ‘wine seltzer’ category
2020 will be remembered for many things…