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argentina story image 705x705 - Brazil’s wine drinking population expands

Three reasons to be positive about the Argentinean wine market

The latest edition of Argentina Wine Landscapes 2021, our first update on the market since 2017, shows that Covid has taken a toll on the wine sector, but there is growing opportunity for the off-trade, ecommerce and wider sector innovation Globally,…
Russia infographic image 705x705 - Brazil’s wine drinking population expands

GROWING WINE INVOLVEMENT AND CONNECTION WITH WINE AMONGST RUSSIAN WINE DRINKERS

Russia story image 705x705 - Brazil’s wine drinking population expands

Economic worries and Covid temper Russia’s wine renaissance

For the past five years, the story of wine in Russia has been one of growth in wine volumes and spending on wine, led by urban Millennials. The Covid pandemic, plus tax rises and currency decline, appears to have dampened momentum The state…
Ireland story image 705x705 - Brazil’s wine drinking population expands

Ireland: a post-COVID wine renaissance?

Ireland’s wine market looks like it will emerge stronger after a year of pandemic and lockdowns, despite the twin blows of on-trade restrictions and loss of tourism revenues It seems strange to sound a positive note about the Covid-19 pandemic…
NZ infographic 03.03.2021 705x705 - Brazil’s wine drinking population expands

NEW ZEALAND’S WINE DRINKING POPULATION IS GETTING SMALLER AND YOUNGER

Portugal story image 705x705 - Brazil’s wine drinking population expands

Encouraging signs for Portugal’s wine market in 2021

The latest Portugal Wine Landscapes 2021 shows that despite on-trade closures and the lack of tourists, the wine industry in Portugal still had some winners in terms of premiumisation and increased wine drinking occasions throughout 2020 2020,…
Spain story image 705x705 - Brazil’s wine drinking population expands

Silver linings for Spain’s wine market after a difficult 2020

While on-premise restrictions and the loss of foreign tourists represented major setbacks for Spain’s wine sector, the COVID era is having a positive change in Spanish attitudes towards wine How was 2020 for wine in Spain? Ask restaurants…
Brazil chart image 705x705 - Brazil’s wine drinking population expands

An increasing proportion of Brazilian adults are entering the wine market, with the monthly wine drinking population increasing by 7 million since 2018

brazil story image 705x705 - Brazil’s wine drinking population expands

Brazil’s wine drinking population expands

Between 2019 and 2020, the Brazilian wine market gained 3 million regular wine drinkers. Who is being recruited to wine, and what trends are we seeing in the market? 2020 has been a good year for wine in Brazil. This year has seen consumers…