https://www.wineintelligence.com/wp-content/uploads/2021/01/packaging-article-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2021-01-12 17:23:152021-01-13 09:26:52Wine packaging and the rise of e-commerce
How will the rise of e-commerce impact wine packaging? At the end of 2020 – which now feels like a long time ago – I had the pleasure of sharing a session with Eladio Araiz of La Rioja Alta at a Rioja Marketing Club event called Wine Land…
- How wine can keep its lead in e-commerce
- Wine brand equity stabilising after Covid, but yet to fully rebound
- Growing opportunity for lower alcohol wine in the US market
- How can wine brands survive the looming consumer spending crunch?
- Wine’s ‘natural’ benefits are the key to success in 2022 and beyond