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China image 2 705x705 - An increasing proportion of Brazilian adults are entering the wine market, with the monthly wine drinking population increasing by 7 million since 2018

Growing consumer demand for wine in China in 2021

After a 32% drop in the value of wine sold in China in 2020, the market is expected to return to 2019 levels as Chinese consumers' wine engagement increases Exactly one year ago on March 3rd 2020, Wine Intelligence reported that wine volumes…
UK infographic image 705x705 - An increasing proportion of Brazilian adults are entering the wine market, with the monthly wine drinking population increasing by 7 million since 2018

The UK has lost 12.5% of its monthly wine drinking population since 2015

The main contributing factor to this loss being declining alcohol consumption, falling participation rates among lower income consumers and growing interest in other categories such as cider and gin
Brazil chart image 705x705 - An increasing proportion of Brazilian adults are entering the wine market, with the monthly wine drinking population increasing by 7 million since 2018