https://www.wineintelligence.com/wp-content/uploads/2020/04/AAAAAAA-image.png 720 737 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-04-08 09:06:452020-04-21 15:40:26Adaptation, adjustment, agility, appropriateness and alignment: How wine businesses are refocusing in a changing world
Two weeks ago, we shared examples of how wine businesses, alongside nearly every other type of business, were having to adapt and adjust with agility. Last week, when delivering this weekly round-up of case studies from around the global, we…
https://www.wineintelligence.com/wp-content/uploads/2020/04/Brazil-article.jpg 720 737 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-04-08 09:03:292020-04-21 15:40:35Wine consumers in Brazil adapt their behaviour
Data from Brazil, the first of our consumer surveys about life in the time of lockdown, is giving us glimpses of the stages of consumer experience in the virus pandemic: reduction, restriction, lockdown and re-entry When the history of the…
https://www.wineintelligence.com/wp-content/uploads/2020/03/restaurant-image.jpg 720 737 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-03-31 17:18:032020-04-21 15:40:58After the pandemic, will we do dinner out again?
The livelihoods of millions rest on how US consumers regard the idea of going out to eat or drink once the immediate dangers and restrictions of the global coronavirus pandemic have passed through Articulated by American psychologist Abraham…
https://www.wineintelligence.com/wp-content/uploads/2020/03/Banksy-image.jpg 756 756 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-03-25 09:32:392020-04-21 15:41:30Adaptation, adjustment and agility: How wine businesses are shifting to new business strategies
Findings ways to secure business when we are trying to work out what the future looks like feels near impossible. In our ‘new normal’, both consumers and businesses are adapting and adjusting, and doing so at a pace that just a few weeks…
https://www.wineintelligence.com/wp-content/uploads/2019/02/trends.jpg 680 680 Matt Jenkins https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Matt Jenkins2019-02-19 10:02:092019-05-13 12:15:44Global Trends in Wine: The who, what and how
Wine Intelligence explores 12 global trends, categorised into six themes, which we have identified over the past year relating to wine consumer’s consumption and behaviour Identifying trends in consumer behaviour has been something of…
https://www.wineintelligence.com/wp-content/uploads/2016/04/Selection-of-wine-bottles-134190404-800x800.jpg 800 800 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-04-29 17:34:042019-05-08 16:34:02The size problem
Why should wine still be sold in a 75cl bottle?
https://www.wineintelligence.com/wp-content/uploads/2016/04/Chart-and-magnifying-glass_bw-666x666.jpg 666 666 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-04-29 17:33:532019-05-08 16:33:28Nowhere to hide
As consumers increasingly see straight through spin, genuine transparency has become the answer for today’s businesses.
https://www.wineintelligence.com/wp-content/uploads/2016/04/One-gold-star-in-lots-of-grey-ones-800x799.jpg 799 800 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-04-19 00:57:342019-05-08 16:23:27The special one
For some customers, even the very best won’t suffice. If everybody else has exactly the same thing, is quality in itself really enough?
https://www.wineintelligence.com/wp-content/uploads/2016/04/Golden-doughnut-600x599.jpg 599 600 Chris Giles https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Chris Giles2016-04-04 18:21:162019-05-08 16:21:57Living the high life
With our 2016 Global Consumer Trends workshops fast approaching, we explore two different sides of the ‘Upgrade’ trend
- Label designs delivering classic wine reassurance cues continue to have the highest intent to purchase amongst US wine drinkers
- Are elements of wine label design changing with the pandemic?
- Why wine labels matter
- E-commerce for wine is a mainstream channel for Chinese wine drinkers and is becoming a meaningful channel in other key markets
- The hidden cost of wine retail’s ecommerce miracle