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Global wine trend predictions for 2020 – how did we do?
Yes, we missed one obvious one – but then so did everyone else. How did our predicted wine consumer trends for 2020 stand up in the face of an extraordinary 12 months?
As far as behaviour trend forecasting goes in 2020, the opening words…

Global wine trend predictions for 2020 – mid year update
In this most unpredictable of years, how have the trends and predictions for 2020, published in December 2019, held up?

The Reflective Twenties?
Our annual predictions for the first year of the next decade enter the stage to sombre mood music, reflecting the challenges our industry faces over the next 12 months
Wine is a risky business. It remains an agricultural product, dependent…