
Search:
OR


When will sustainability matter to wine consumers?
The concept of sustainability – in all its forms and definitions – has become a powerful driver of consumer sentiment in recent years. Brands from categories as diverse as airlines and accountancy firms have rushed to burnish their sustainability…

Wine businesses must focus on the ‘100-year life’ to drive mid- and long-term success
A lot of recent media attention has focused on the demographic crisis looming in the wine category. And for good reason: the numbers are scary.
In late 2020, Wine Intelligence, a division of IWSR Group, undertook an analysis of its long-run…

Press Release: South Korea Closes in on the US as Most Attractive Global Wine Market
For immediate release: September 2021
BEGINS:
New Global Compass 2021 Report from Wine Intelligence Measures and Ranks Market Attractiveness for Wine in 50 Key Countries
London – The United States has once again topped the list…

Which key macro factors are driving the global wine Industry in 2021?
In Wine Intelligence’s recently published Global Wine Market Attractiveness Rankings, the US was named as the world's most attractive wine market in 2021. While the impact of Covid-19 continues to shape the wine industry - and wine…

South Korea closes in on the US as most attractive global wine market
Back in April 2020, at the height of the first global Covid lockdown, the wine category was understandably nervous. One of its key routes to market – on-premise – was shut; going to the shops was difficult (and, in some cases, a danger…

Wine category becomes more egalitarian as consumer wine knowledge declines
Consumer confidence with wine remains stable, yet consumers’ wine knowledge is steadily decreasing, new research by Wine Intelligence shows. However, these two trends are not as contradictory as they seemingly appear.
In terms of global wine…


Yellow Tail and Casillero del Diablo remain the world’s most powerful wine brands amid a picture of eroding brand equity for wine brands worldwide
Most major wine brands may have seen solid volume performances in 2020 thanks to core consumers stocking up, but the challenge for brand owners in the post-Covid era will be to restore connections with their wider audience
The fourth edition…
Recent Posts
T: +44 (0)208 194 0090
E: enquiries@wineintelligence.com
Nutmeg House
60 Gainsford Street
London SE1 2NY