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localism image 450x450 - Irish wine consumers: pre, during and anticipated post Covid-19 wine behaviour

Consumers increasingly turning to safer and ‘local’ wine brands during the pandemic

As the pandemic continues to influence current consumer behaviour, drinkers in key wine markets are actively turning to safe, reliable and known - often local - wine brands at the expense of smaller market share and imported brands A consistent…
Ireland infographic thumbnail 450x450 - Irish wine consumers: pre, during and anticipated post Covid-19 wine behaviour

Irish wine consumers: pre, during and anticipated post Covid-19 wine behaviour

Irish wine drinkers consumed wine more frequently in March / April 2020, but spent less per bottle on average. This downloadable PDF gives an overview of how Irish consumers’ social, shopping, drinking and wine lives have and may change due…