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What drives wine brand purchase in the UK?

Consumer choice reminds us that a ‘back to basics’ approach continues to have merits when it comes to wine branding in the UK market Our latest data, collected in late July and early August 2020 in the UK, illustrates that when it comes…
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No quick recovery in UK wine drinker intention to return to socialising

The first look at the July wave of wine consumer attitude tracking in the UK is showing less, not more, confidence in going out and spending money compared with April. Why? Are things getting better? Or are they getting worse? On this fundamental…
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Not so sparkly for the UK sparkling wine market

The UK consumer’s love affair with sparkling wine appears to be waning, though the growing domestic sparkling industry seems to be benefiting from a ‘buy local’ wave arising from lockdown Even before the impact of the recent COVID-19…
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Turning the tables on the UK on-trade

The on-trade in England gets to re-open its doors this weekend. What happens next will determine the fortunes of thousands of business owners — and the wine businesses that supply them. “Apprehensive” … “it’s like we’re starting…
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What’s the damage for UK on-trade?

A smooth re-opening of UK pubs, bars and restaurants following lockdown will mean on-trade wine sales volumes will be down nearly a third in 2020, so long as there is no second wave of the virus Come Saturday the 4th of July, there are likely…
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Common experience, different response?

The first three Covid-19 Impact Reports from Wine Intelligence have focused on the English-speaking markets of Australia, the US, and the UK. Comparing the data shows some remarkable consistencies, but some equally interesting contrasts In…
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Wine is the new normal in the UK

The UK’s 28 million wine consumers are getting used to the idea of not going to restaurants, events and to the airport. What’s left? Online shopping and more wine occasions. Many industries and sectors are suffering unprecedented loss of…
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What price for Brexit?

UK Landscapes 2019 reveals a definite Remain-ish tinge to Britain’s wine drinking population, possibly influenced by the growing belief that their preferred tipple is about to get more expensive Britain’s wine drinkers were always a Remain-ish…
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Fizz fight

Sparkling wine has had its own way in the UK market for a decade. Now it is facing serious challenge to its primacy from the gin boom and from consumers seeking to lower their alcohol intake, though the growing English Sparkling category is…