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Strong Millennial wine opportunity in Mexico

As the Mexican wine market continues to evolve, there is a growing opportunity for a broader range of wines, particularly with Millennial wine drinkers. As recently as 2016, typical Mexican wine consumers were aged around 40; today, 59% of…
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What’s driving Mexico’s wine boom?

Mexico is creeping slowly onto the radar of the wine trade. But what are the reasons behind Mexicans’ growing enthusiasm for vino?
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Mexicans on a mission

The first wine production country in the Americas, thanks to the Conquistadores, is finally fulfilling its initial promise
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Made in Mexico

Maria Troein reports back from Mexico City, what the “Made in Mexico” trend means for imported wines.
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Wine in a sombrero?

Mexico offers an intriguing opportunity for wine sales as its middle class gets wealthier and more engaged with the category.
MexicoFlag - Mexicans wave hello to wine

Mexicans wave hello to wine

A new president and a vibrant economy mean that Mexico is shaking off the old stereotypes, and its increasing wealth presents a big opportunity to wine exporters.