https://www.wineintelligence.com/wp-content/uploads/2020/02/wine-glass-2.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2020-02-10 14:19:442020-02-25 09:14:33Spend up, knowledge down
Premium spenders on wine, counter to preconceptions, are not the most knowledgeable wine drinkers
https://www.wineintelligence.com/wp-content/uploads/2020/02/Ireland-pic-.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2020-02-03 15:31:582020-02-03 15:32:01Knowledge pays
Why is it that Ireland boasts some of the most well-informed wine consumers in the world? Though it has a relatively small adult population, imposes high taxes on alcohol, and has traditionally consumed beer and whisky, Ireland has been a good…
https://www.wineintelligence.com/wp-content/uploads/2020/01/Wine.jpg 720 737 Courtney Abernathy https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Courtney Abernathy2020-01-21 17:44:502020-01-22 09:40:23Never mind the facts
Wine consumers appear to be caring more and spending more, while knowing less about the category One of the key trends for 2020 is the shifting relationship consumers have with the category of wine. Despite falling levels of wine knowledge,…
https://www.wineintelligence.com/wp-content/uploads/2019/11/confidence-2.jpg 720 737 Alice Brockman-More https://www.wineintelligence.com/wp-content/uploads/2018/07/logo5.png Alice Brockman-More2019-11-18 15:14:572019-11-18 15:18:13Confidence boost
Consumers are becoming more confident but less knowledgeable about their wine choices, possibly because of the way technology is affecting the way in which we access, store and filter information to inform our purchase decision, and also because…
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