Wine Intelligence Workshop Series 2019: Driving success in premium wine
Wine Intelligence UK Market Breakfast Briefing: Millennials and Wine
Argentina Breaking New Ground: Wine market trends. How and why the wine scene is changing in the US and Brazil
Wine Communicators of Australia: Trends and Innovation in the Wine Industry
US Sustainable Winegrowing Summit West
London Wine Fair 2019
On Tuesday, 2 March 2020, CEO Lulie Halstead spoke in Washington on the state of the wine industry, specifically on consumer research trends and sustainability. She spoke alongside other market experts – Chris Bitter (Wine Economist, Vintage Economics), Jim Mortensen (Ste. Michelle Wine Estates), Rob McMillan (Silicon Valley Bank) and Doug Frost (Echolands Winery).
This February, Wine Intelligence COO Richard Halstead and Director for France Jean-Philippe Perrouty were invited to speak at Vinexpo Paris. Richard presented with IWSR on Global Trends in the Wine and Spirits Market, whilst Jean-Philippe discussed how to sell wine direct to consumer, with a focus on the French market.
Wine Data 2020 – San Francisco Museum of Modern Art
Hosted by Wine Market Council, Wine Data 2020 is a gathering of some of the most influential voices in wine data collection. Wine Intelligence CEO Lulie Halstead was invited to share her latest insights alongside Nielsen, Wines Vines Analytics and Wine Market Council.
This year, Wine Intelligence’s Workshop Series focused on premium wine consumer behaviour. We held workshops in Barcelona, Porto, Sydney, London and New York, led by speakers from the Wine Intelligence team including CEO Lulie Halstead, Director for Spain and South America Juan Park and Senior Manager Luis Osorio.
The workshops reviewed insights and trends amongst premium wine drinkers within a global perspective, supplemented by a deep-dive in the US market, building on extensive new research and insights.
On Friday 11th October, COO Richard Halstead led a presentation on millennials and wine in the UK market. Richard discussed questions such as “How is “moderation Britain” behaving when it comes to the wine category?” and “What is the relationship between younger adults (18-35) and wine?”. Most importantly, Richard explored what these changing behaviours means for the wine category in the years to come.
On Wednesday 11th September, CEO Lulie Halstead and Country Manager for Brazil Rodrigo Lanari were invited to present at Wines of Argentina’s latest workshop. The topic of the event was global trends in wine, with a particular focus on the US and Brazil.
There was an attentive audience of over 100 guests, and Lulie and Rodrigo both left the event feeling positive about the growing interest and engagement of industry members that they spoke to during their visit. Despite the current political and economical confusion in the country at present, there is a clear opportunity for Argentinian wine to infiltrate international markets.
Read more about the workshop and our latest insights from Argentina here.
In June 2019, Wine Intelligence’s Australia and New Zealand Country Manager, Rodney Sammut, was invited to speak at an expert panel event hosted by Wine Communicators of Australia (WCA) at Treasury Wine Estates in Melbourne.
This panel event provided an opportunity for participants to hear about the latest trends and innovation currently faced in the wine industry.
On 6th June 2019, CEO Lulie Halstead was the keynote speaker at the U.S. Sustainable Wingrowing Summit West in Sonomo County, California.
The event was a gathering of winery and vineyard associations and engaged grower and vintner leaders, with the aim of sharing knowledge and insight into some of the driving forces behind wine consumers’ increasing interest in sustainable winegrowing . Lulie spoke about global sustainability trends in wine, with key discussion points taken from Wine Intelligence’s Global SOLA report and article ‘Five ways to sell sustainability’.
At the London Wine Fair in May 2019, Wine Intelligence CEO Lulie Halstead presented at a seminar on future consumer behaviour. She discussed what drives consumers to purchase the wines they do and how they make these decisions, as well as how both of these decision-making behaviours might change over the next few years.