Overview
The Wine Intelligence Opportunities for Low- and No-Alcohol Wine in the US Market 2021 analyses US wine consumers’ views on alcohol moderation and low- and no-alcohol wine.
This report includes:
- Overview of alternative wine opportunities, including Wine Type Opportunity Index
- US-specific takeaways including
- Alcohol moderation
- Alternative wine awareness, sought to purchase, consideration and affinity for lower- and non-alcoholic wine
- Net purchase intent for lower- and non-alcoholic wine
- Lower-alcohol wine purchase motivations and barriers
Interested in a global view of low- and no-alcohol wine opportunities? Learn more about our Global Opportunities for Low- and No-Alcohol Wine 2021 report here.
Interested in other types of alternative wine? Learn more about our Global SOLA 2021 report here.
Deliverables: PDF report and data table (3 credits) OR PDF report only (2 credits)
Learn more about Report Credit Bundles, which can be used to buy multiple reports.
First time buyer, small business and academic discounts available. Please contact Courtney to enquire.
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