US Low No 2021 v2 180x180 - Opportunities for Low- and No-Alcohol Wine in the US Market 2021

US Low No 2021 2 300x166 - Opportunities for Low- and No-Alcohol Wine in the US Market 2021The Wine Intelligence Opportunities for Low- and No-Alcohol Wine in the US Market 2021 analyses US wine consumers’ views on alcohol moderation and low- and no-alcohol wine.

This report includes:

  • Overview of alternative wine opportunities, including Wine Type Opportunity Index
  • US-specific takeaways including
    • Alcohol moderation
    • Alternative wine awareness, sought to purchase, consideration and affinity for lower- and non-alcoholic wine
    • Net purchase intent for lower- and non-alcoholic wine
    • Lower-alcohol wine purchase motivations and barriers

Interested in a global view of low- and no-alcohol wine opportunities? Learn more about our Global Opportunities for Low- and No-Alcohol Wine 2021 report here.

Interested in other types of alternative wine? Learn more about our Global SOLA 2021 report here.

Deliverables: PDF report and data table (3 credits) OR PDF report only (2 credits)

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