Overview
The Wine Intelligence Opportunities for Low- and No-Alcohol Wine in the US Market 2021 analyses US wine consumers’ views on alcohol moderation and low- and no-alcohol wine.
This report includes:
- Overview of alternative wine opportunities, including Wine Type Opportunity Index
- US-specific takeaways including
- Alcohol moderation
- Alternative wine awareness, sought to purchase, consideration and affinity for lower- and non-alcoholic wine
- Net purchase intent for lower- and non-alcoholic wine
- Lower-alcohol wine purchase motivations and barriers
Please contact enquiries@wineintelligence.com for more information.
Table of contents
Report brochure
Purchase options
