Wine Intelligence Italy Landscapes thumbnail 2021 2 180x180 - Italy Wine Landscapes 2021

Picture1 1 300x202 - Italy Wine Landscapes 2021Italy Wine Landscapes 2021 takes an in-depth look at Italian wine consumers and trends within the Italian wine market.

This report includes:

  • Management summary
  • Overview of the Italian wine market
  • Overview of Italian wine consumers
  • Beverage repertoire (alcoholic beverages, country & region of origin, varietal)
  • Wine buying-behaviour (channel & retailer usage, choice cues)
  • Wine consumption in the off- & on-premise (frequency & spend by occasion)
  • Brand health (awareness, conversion, purchase, consideration, affinity & recommendation)

Please note this report is in Italian

First time buyer, small business and academic discounts available. Please contact enquiries@wineintelligence.com for more information.


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