Overview
Ireland Wine Landscapes 2021 takes an in-depth look at Irish regular wine consumers and trends within the Irish wine market.
This report includes:
- Management summary
- Wine market overview
- Beverage repertoire (alcoholic beverages, country & region of origin, varietal)
- Wine buying-behaviour (channel & retailer usage, choice cues)
- Wine consumption in the off- & on-premise (frequency & spend by occasion)
- Wine involvement & attitude
- Brand health (awareness, conversion, purchase, consideration, affinity & recommendation)
- Wine knowledge & confidence
- Wine drinker profiling
Please contact enquiries@wineintelligence.com for more information.
Table of contents
Report brochure
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