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Festivals and wine brands: how to chase and capture Millennials’ imaginations
Millennials can be a tough crowd, but perhaps festivals offer an opportunity for wine brands to make their mark on the minds of this most elusive of demographics.

Seeds of success
What can innovators do to break down a consumer’s natural distrust of the new?

Global Trends in Wine 2020 Video Series
This January, we launched our first ever video series, based on our Global Trends in Wine 2020 report.
Our Global Trends in Wine 2020 report dives deeper into the who, the what and the how of wine consumer trends, grouping these into the…
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