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Gen Z drinkers in Australia are now drinking wine more frequently than Millennials

Gen Z drinkers in Australia are now drinking wine more frequently than Millennials, having increased their frequency of wine consumption more than other drinkers during 2020 Insights such as this will be available in the new Wine Intelligence Australia…
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Which wine label is a winner?

14 distinct categories of wine labels competing for wine drinkers’ attention As the design of wine labels evolves, so do consumer preferences. As with any other aesthetic medium, fashions come and go, and (to paraphrase Coco Chanel) certain…
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Australia’s wine drinkers go local

Amid the turmoil of Covid and climate change, Australia’s wine producers are finding a silver lining in the surge of goodwill towards them from domestic consumers It has been a year to remember – and also forget – for Australia’s wine…
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Australian wine drinkers yet to embrace wine in cans

Awareness of alternative wine formats, including cans and casks is rising in this new atmosphere of pragmatism and eco-awareness in Australia. So why aren’t more people buying them? It’s a good time to be thinking about wine packaging formats.…
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Growing opportunity for wine in cans across markets, with the exception of in Canada

Awareness, purchase and purchase consideration of wine in a can: 2020 vs 2017
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Common experience, different response?

The first three Covid-19 Impact Reports from Wine Intelligence have focused on the English-speaking markets of Australia, the US, and the UK. Comparing the data shows some remarkable consistencies, but some equally interesting contrasts In…
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Segmenting and targeting the post-coronavirus wine consumer

New Wine Intelligence consumer data shows that both during and post-virus era wine drinking behaviour is similar across markets, but there are also some intriguing contrasts within markets that warrant further investigation As we analyse the…
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Press release: New Wine Intelligence COVID-19 Impact Report reveals Australian wine consumption is holding up but spend per bottle is down with many wine drinkers being cautious about going out once lockdown is over

For immediate release: 23rd April 2020 BEGINS:  New Wine Intelligence COVID-19 Impact Report reveals Australian wine consumption is holding up but spend per bottle is down with many wine drinkers being cautious about going out once lockdown…
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Australia’s wine drinkers pre, during and post Covid-19

We publish the first comprehensive report of new survey data reporting on wine consumers in the time of the pandemic – and document how Australian wine consumer attitudes and behaviours are responding to these previously unknown circumstances Wine…