The one-stop shop for businesses selling wine in Brazil
Inform your Brazil market strategy
The insights provided in the Brazil Observatory will support business to:
- Understand trends in wine consumer behavior
- Align wine brand strategy with consumer needs
- Plan marketing communications investments
- Inform product listing and focus priorities
- Guide innovation and NPD – including in sustainable, organic, lower alcohol and alternative wines
- Evaluate routes to market and sales channels
- Target and position wine brands with wine drinkers segments ‘Brazil Portraits’
- Monitor wine brand, country & region of origin and varietal trends
- Evaluate wine packaging trends
- Inform targeting and positioning of sparkling wine
The Brazil Wine Consumer Observatory 2021 gives company-wide access to reports, insights, data and webinars on the Brazil market throughout the year
Deliverables 2021:
| Report and data deliverables | Webinar presentations – TBC | |
| January | ||
| February | Brazil Wine Landscapes: Comprehensive market overview with full tracking data tables in Excel (2021 edition)
Brazil Portraits: Wine consumer segmentation with full profiling data tables in Excel (2021 edition) |
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| March | ||
| April | ||
| May | Brazil SOLA: Opportunities in sustainable, organic and alternative wines (2021 edition)
Brazil Low- and No-alcohol Wine Opportunities (2021 edition) |
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| June | Brazil E-commerce, Online and DtC for Wine (2021 edition)
Wine Brand Power in the Brazilian Wine Market (2021 edition) |
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| Sparkling Wine in the Brazilian Market (2021 edition) | ||
| September | ||
| November | ||
| December | Brazilian Wine Market Consumer Trend Update |
Please note all webinars are exclusive to Observatory and All Access clients. If you’d like to purchase access to the webinar, please email reports-shop@wineintelligence.com to enquire
Pricing:
- USD 9,500
REQUEST A CALL BACK
If you would like to be contacted regarding any of our services, please register your interest below and a member of the Wine Intelligence team will be in touch shortly: