Archive for month: September, 2018

Brazil article 450x450 - The three traps of label design

Global Wine Trend Predictions for 2020: Mid-Year Update for Brazil

In the most unpredictable of the years, find out how Wine Intelligence’s global trends for 2020 have so far held up, and their impacts in Brazil One can say that we live in different world than we did nine months ago, when Wine Intelligence…
ImAGES 450x450 - The three traps of label design

Vintage bubbles

The UK sparkling wine market appears to be settling after a rollercoaster decade where volumes have doubled and the drinking population has expanded by 50% While sparkling wine bubbles themselves are typically fleeting and fragile, the…
Canada 1 450x450 - The three traps of label design

Wine or weed?

Canadian regular wine drinkers are engaging more with the category, and say they don’t care about soon-to-be-legal cannabis. However evidence from elsewhere suggests that alcohol and cannabis are substitute goods. Wine in Canada has become…
Japan 450x450 - The three traps of label design

Moderation takes hold in Japan

Our latest Japan Landscapes 2018 report shows consumers moderating their alcohol consumption, especially younger drinkers, and a new focus on New World countries, particularly Chile Those with long memories will recall that for a brief…
ben in india 450x450 - The three traps of label design

Inside India

Ben Luker reflects on his recent research visit to India for the first India Landscapes report Last month I packed my bags for Mumbai to join Sonal Holland MW, India’s first Master of Wine and our partner in the India Landscapes Report…
branding 450x450 - The three traps of label design

The three traps of label design

We should spend more time talking about wine labels, because they matter more than ever before – and badly-executed ones can be disastrous for your brand The wine label has a central role in wine marketing, but – some notable exceptions…