Archive for month: July, 2018

Rose 768x768 - Swedes get virtuous

The 12-month rosé party

Australians seem to be turning increasingly to rosé and pink Moscato as a drink of choice not only in the summer, but throughout the year. The sales line for the Australian rosé category over the last decade has waxed and waned with…
Sparkling 768x768 - Swedes get virtuous

Sweden’s fizzical embrace

Amid an overall decline of still wine and spirit volumes in Sweden, sparkling wine is seeing impressive growth and elevated interest amongst consumers As a country known for focusing on healthy living, Sweden is becoming a place where…
lower alcohol 768x768 - Swedes get virtuous

Slow burn for lower-alcohol wine

Lower-alcohol wines are fighting tough competition from non-alcoholic drinks and low-alcohol beer Lower-alcohol beverages are becoming more high profile in retail and in on-premise in a number of countries. So far most of the attention seems…
Chiense wine 768x768 - Swedes get virtuous

Riding the Aussie wave in China

Imported wine consumption continues to rise in China with strong-performing Australian wine, according to the Wine Intelligence China Landscapes 2018 report 2017 marked another year of success for imported wine in China. Although the…
pride 1 - Swedes get virtuous

It’s a Pride thing

Once a political rally on the margins of society, the annual Pride celebrations of the LGBT community are fully mainstream and now a hot marketing opportunity for drinks companies In June 1969, in New York’s Greenwich Village, arguably…
sweden 1 768x768 - Swedes get virtuous

Swedes get virtuous

Sweden as a nation is on a health kick, drinking less and exercising more. Alcohol volumes are declining, including wine, but Swedes are now thinking more about their tipple – and willing to spend more. In the idealised outsiders’…