Archive for month: November, 2016

Consumer Trends - Have some Madeira, y’all

A little bit of give and take

Consumer trends in food and drink used to be about revering Nature; now it’s about improving on it. Since the introduction of stringent labelling laws which reveal the contents of every processed and packaged item of food - along with…
Germany Branding - Have some Madeira, y’all

Why are brands worth investing in?

To help think about this question, I have been spending more time in the duty free shop at airports. At Frankfurt Duty Free last week, I could have paid from EUR 10 to EUR 2,700 for my brandy, depending on the brand, origin and premium-ness…
Give and take - Have some Madeira, y’all

Turning point?

America’s voters have opted for a very different future. Their attitude to wine seems to be changing too. As much of the world focused its attention on the US in 2016, the Wine Intelligence team have also been focusing on the world’s…
choice - Have some Madeira, y’all

Tier 2 cities, no longer a second thought

Most of the media attention about wine still focuses in Tier 1 cities like Shanghai, while the real growth story is now in Tier 2 Although we often hear China described as an “awakening dragon” or a booming economy that rivals the…
shutterstock 377863483 e1478537682407 768x768 - Have some Madeira, y’all

A sense of adventure

An adventurous burgeoning middle class and a strengthening economy makes Colombia one of the most attractive Latin American markets – for now Historically, the Columbian wine drinker has been set in their ways. If one was to ask him…
Madeira - Have some Madeira, y’all

Have some Madeira, y’all

The other Portuguese fortified wine was the #1 drink in newly independent America – and its former glory still echoes in New York’s liquor stores A couple of weeks ago I went to New York on a business trip. Part of my trip objectives…