Vinitrac® is our unique global survey, unrivalled in that it specifically monitors and tracks the attitudes, behaviour and relationship with wine of consumers around the world

Vinitrac® monitors every aspect of wine drinkers wine lives…

  …from what they drink, where they purchase (both retail and on-premise) to their attitude to wine brands & countries of origin. It even monitors what varietals they favour and what they think of different closures.

So, what are the key advantages of using Vinitrac® surveys?

• Each survey is representative of the views and opinions of regular wine drinkers in that country
• Run as an omnibus, so the costs of data collection are shared between clients while preserving client confidentiality
• Opportunities for 100% bespoke surveys if your demands are urgent or complex
• Gain answers to your business questions quickly and effectively
• Utilise Wine Intelligence’s wealth of experience in questionnaire design, analysis and reporting