February 2018

Signalling effect: Go big or go home

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Do consumers care if a brand is marketing itself in an expensive way? An expensive engagement ring signals long term commitment rather than short term intention; a hand-written letter signals thoughtful and planned care rather than last minute improvisation; and the colourful […]

Big, beautiful tax cut

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Almost unnoticed in the latest US tax legislation is a surprising and welcome rebate for the wine industry Donald Trump may be not be everyone’s idea of a good leader, but anyone selling alcoholic beverages in the US ought to be raising […]

Can China fizz?

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Traditional stereotypes have held back sparkling wine in China – but consumer views are changing  China still hasn’t quite found a taste for bubbly – but what might happen if it did? Globally, the sparkling wine category continues to grab headlines and […]

Press release: Traditional stereotypes have held back sparkling wine in China – but consumer views are changing, according to a new report by Wine Intelligence

Sparkling Wine in the Chinese Market 2018

For Immediate Release: Friday 9 February 2018 Traditional stereotypes have held back sparkling wine in China – but consumer views are changing, according to a new report by Wine Intelligence The first Wine Intelligence report on Sparkling Wine in the Chinese Market shows that a new wave […]

Rosé & Blush Wine Drinkers in the US 2018

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Over the past 10 years there has been a shift in the perception of rosé wine. Often thought to be sticky blush wines of the White Zinfandel kind, they were popular in the past yet quickly developed a negative connotation as a […]

Press release: Chris Hancock joins Wine Intelligence as Chairman following David Scotland’s retirement

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For Immediate Release: 1 February 2018 Wine Intelligence is delighted to announce the appointment of Chris Hancock as Chairman, following David Scotland’s retirement after 10 years at the company. Chris is a qualified chartered accountant with 25 years of global experience in corporate […]

January 2018

UK Label Designs 2018

UK Label Design 2018

First impressions are always important, and this is definitely true when it comes to wine labels. Consumer choice can be significantly influenced by what label you put on your wine. It can suggest the type, quality and heritage of your product – […]

Wine Intelligence Events: Brand Power, Innovations & Trends Workshop Series 2018

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This global series of workshops will include findings from the Wine Intelligence Global Wine Brand Power Index 2018, our Global Consumer Trends 2018 report and other insights from the global wine and drinks industry. During these workshops, we will consider how the […]

Positive thinking: The ‘how’ and ‘why’ of measuring mental wellbeing in the UK drinks industry

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Wine Intelligence has been commissioned by The Benevolent to conduct a survey looking into the mental wellbeing of employees in the UK drinks industry. Here we look into the ‘hows’ and ‘whys’ of such a survey.   

The day after tomorrow: a look into the future of the drinks industry

VinPro Info Day

Last week’s VinPro Day saw CEO Lulie Halstead unveil her ‘six As’ for success in 2030

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