Wilhelm Lerner — Associate Director, Country Manager – Germany

Wilhelm is the Country Manager for Germany, Austria and Switzerland and is responsible for the coordination of research projects and business development in these markets.He has over 20 years of wine marketing experience working for Segnitz import in Germany, Newton Vineyards in California and numerous projects for the wine industry with Wine-Networks a marketing consultancy he founded in 2001.
In addition to his strong involvement in the wine industry, Wilhelm can draw on a broad and comprehensive competence base from his position as partner of Arthur D. Little, leading global management consultancy, where he is responsible for the competence centres of consumer goods and strategy & organisation in Central Europe.
He holds a degree as Engineer in Winemaking and Viticulture from the Fachhochschule Wiesbaden/Geisenheim and an MBA from the University of San Francisco with specialisation in wine marketing.
Additional languages: German Germany




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