Greta joined Wine Intelligence in March 2017 after finishing her European M.Sc. “Food Identity”, a degree which took her across Europe in order to study traditional food products, and how to promote them at an international scale. She holds a second M.Sc. in Development Economics pursued at the University of Florence, which led her publishing in to two scientific publications. Previous to WI, Greta worked for a wine company in Italy, where she developed a keen understanding of the international wine market.