China is one of the world’s largest markets of imported wine. With a population of 1.38 billion, a burgeoning middle class and modernising consumers, it presents enormous opportunities for Australian wine brands & businesses. China is rapidly changing and it’s important to […]
Join the UniSA Business School and the Ehrenberg-Bass Institute for Marketing Science for a special one-day conference that will deliver cutting-edge wine marketing insights and the strategies of leading wine brands. Structured around the theme Success Through Smarter Marketing, the conference will feature […]
Vuoi sapere cosa e’ importante e influenza i consumatori in questo particolare periodo storico e come riuscire ad essere più sintonizzati con loro per ottenere attenzione e creare valore? Daniele Gozzi di Wine Intelligence presenterà i risultati della quarta edizione del Wine […]
The inaugural Leading Thinkers Summit, to be held on March 10th and 11th 2016, is not the usual wine industry talking shop; it is a meeting of leaders, about the challenges of leadership. Specifically, we will be focusing on three areas: connection, […]
Get up to speed with the latest wine consumer trends from Wine Intelligence, in this interactive workshop tailored to New Zealand wine businesses. With hand-picked insights from latest Vinitrac® (the Wine Intelligence proprietary global online wine drinker survey) and highlights from the […]
China represents the largest opportunity in a generation for the world’s wine producers. It also represents perhaps the biggest puzzle for business leaders, winemakers, marketers and sales directors alike. Perhaps the most exciting development is the emergence of a new type of […]
Join us for our latest workshop as we help you navigate the challenges of the Australian wine market. This interactive workshop will focus on our latest insight and research with Australian wine drinkers and include insights about market dynamics, shopper behaviour and a […]
24Seminar Debate: What has the UK On-Trade Learned from the Great Recession? At last there are some signs of business uplift in the on-trade. So, what has led to this change? What new initiatives have the on-trade taken to reignite demand? Are […]
Seminar Programme on Tuesday, 17th March 2015 10:15-11:00am – Global consumer trends and the wine category 2015 Consumers were once defined by what they owned. Now they are defined by what they know, what they experience, and how they communicate this knowledge. Within […]
Join us at one of our interactive workshops to explore the latest in global behavioural & attitudinal consumer trends. Investigate which trends will be impacting in 2015 and how these will affect the development of the drinks and wine categories specifically and […]