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Global Consumer Trends Workshop 2017 Series

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Join Wine Intelligence for our latest series of interactive workshops where we explore the latest in global behavioural and attitudinal consumer trends.

November 2016

Turning point?

Give and take

America’s voters have opted for a very different future. Their attitude to wine seems to be changing too.

Have some Madeira, y’all

Madeira

The other Portuguese fortified wine was the #1 drink in newly independent America – and its former glory still echoes in New York’s liquor stores

October 2016

Never mind the politics

USA Never mind the politics

Despite (or perhaps because of) the most extraordinary White House race in decades, Americans are drinking more wine, and spending more on it

Independents’ day

US Independents Girl

US specialist and independent wine retail are pivoting their business models to attract an increasingly online and social-media driven customer Generalising about wine retail channels in the US market is no easy feat. Given the complexity of the country’s alcohol laws, which […]

September 2016

Force for good?

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Our correspondent visits Pennsylvania’s state controlled liquor stores and comes away with a changed view

June 2016

Portrait of a new American wine drinker

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A walk in the shoes of your consumer can be useful marketing therapy

April 2016

Rosé flowers in the US market

Picnic wine

The market for rosé wines in the US is becoming more premium – and once again Millennials appear to be the agents of change

February 2016

Labels – how does yours compare?

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The most recent survey on label preferences continues to improve our industry benchmark for label design

Changing of the guard

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Millennials are slowly taking their place at the centre of US wine culture. Will they “ruin” the American wine market?

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