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Qualitative insights from UK wine consumers

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Discover a better way of researching key UK consumer segments

Refreshingly Fortified

10.06.2014_Pod1


Millennials see the refreshing and fashionable side of Port & Sherry

Judging a book by its cover

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Are the label preferences of the UK wine consumer evolving?

May 2014

Sun’s out – let’s fix the roof

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The UK’s economic revival provides a chance to reboot innovation in the wine category

April 2014

Think like a retailer

10.04.2014_Pod2
Despite the technological advances of the past 2 decades, selling groceries to British consumers is a lot harder than it looks

How long will the fizz last?

10.04.2014_Pod1
Sparkling wine has been a bright spot in the UK for the past five years – but competition is growing

March 2014

Pass the (re)port

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What news might we discover about the UK fortified wine drinker?

December 2013

It’s all about me

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Are British shoppers really changing? There seems to be a strong groundswell of opinion suggesting that this will be a “different” Christmas

The Generation Game

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The UK’s millennial consumers are behaving very differently from their parents when it comes to wine