Latest News View All

WI_LogoTBG
We are now recruiting – Research Analyst
Find out more
US Millennials image
Do Millennials Matter?
Find out more
Chile
Chile by Land, Sea and Air
Find out more
Market, consumer & cultural insights

We believe that the only way to really understand what drives us as consumers is to watch, listen and learn. That’s where you’ll find us. We have followed home lives by rummaging through kitchen cupboards (with their owners’ permission) in suburban Sydney, surveying 5,000 in Germany, France and Denmark or recording depth interviews with women in Chengdu, China. Camera, recorder, questionnaire and discussion guide in hand, you’ll find us just about anywhere!

Read more